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Experience

    • Kuwait
    • Food & Beverages
    • 200 - 300 Employee
    • Regional Senior Brand Manager - Imports & Private Label
      • Oct 2023 - Present

      Handling the overall Regional Imports & Private for Drops - Buying for KWT, KSA & UAE- Dealing with various Consolidators across the globe primarily from The U.S. & The U.K.- Calculating the landed cost, Deriving the margins & Retail prices- Monitoring Various Category requirements for imports within the region - Gap Analysis & filling the gaps through ranges from Consolidators- Demand planning the quantities for Fresh, Food Cupboard, Frozen, Cleaning & Personal Care categories.

    • Senior Commercial & Category Manager | Quick Commerce
      • Jan 2023 - Oct 2023

      -Heading the overall Electronics & Appliances Category of Drops Quick commerce App.-Major Categories include (Electronics, Home & Kitchen Appliances, Stationary, Home Improvement, Toys)-Brands launched (Sony PS5, LG, Samsung, Hisense, DJI Drones, Marshall, Bose, JBL…etc)-Overall 9 Sub Categories handling 70+ suppliers & 170+ Brands-Key AOR initially :- Negotiating Contracts, Margins , Payment terms, getting stock on board till stock clearance and implementing weekly Marketing Campaigns - Selling paid Banners, social media & marketing campaigns to brands & suppliers (generating OOI - Other Operating Income)- Rationalizing range, Finding Gaps and filling them, doing weekly price alignment exercises.

    • Buying Manager | Ecommerce | Marketplace | Omnichannel | Digital | Luxury | Watches | Footwear |
      • Oct 2021 - Feb 2023
      • Kuwait

      Handling the online buy for Watches, Jewelry, Fragrance, Fashion & Footwear for ontime.com (19millions USD sales projection at Retail)Managed over 30+ suppliers across 90+ brands for watches & Jewelry.Product selection & assortment, stock management, stock merchandising, markdown management.Launched a new category (Gaming)Working closely with category & marketing heads to plan a brand/ product cycle.Planning seasonal range for the market across all brands and involved in design improvements catering to local market needsEngaged in negotiating and securing new business in-line with corporate strategyLeading a team of 6 Buying Specialists.

    • Kuwait
    • Retail
    • 700 & Above Employee
    • Senior Buyer & Merchandiser (Boyswear) | Mothercare MENA
      • Jan 2020 - Oct 2021

      -Manage a Buying model of Mothercare (Boyswear) $67 Million (Retail) worth of goods-Decides Buy through host brand Mothercare, Local suppliers and character specific options of Clothing, accessories & Footwear-Decides Branded buying of brands like Franklin Marshall, Lyle & Scott, Juicy Couture worth $20 Million (Retail price) worth of goods-Analyze business performance & Daily sales & stock-Participation in Business planning & Forecasting for the whole year & Category wise Buy plan-Handles Buy of both Brick & Mortar & Mothercare In-house Ecommerce as well as market places such as Jollychic, Sprii, Noon, Tamanna, Talabat, Jumia etc.Decides the OTB Plan , markup plan, a promotional strategy & Clearance strategy-Point of contact between the product team & the third part market places as well as in-house Mothercare Ecommerce-Manages a team of 3 Merchandisers & 2 Assistant Merchandisers -Actively involved in the growth of the team and their learning-Filling the gaps from host brand through local production houses , from designing of product , deciding the fabric and placing the orders.

    • Buyer & Merchandiser (Kidswear) | Mothercare MENA
      • Aug 2018 - Dec 2019

      • Range building & deciding options as of All stores, Mid stores & Top stores • Creating option framework for the buy • Selecting the range and the launch plan depending on the type & fabric of the option • With the given OTB ensuring the right number of options bought under each category • Focused buy for Girls wear for Ramadan & Eid • Doing Color , Size & Category analysis for both (SS & AW) season buy• Handles the overall in house ecommerce as well as third party market place like Jolly chic, Sprii, Noon, Talabat, Tamannah from selection of what and when goes live till markdown management for selected departments• Comparing Ecom VS brick and mortar sales and taking necessary actions to increase sales• Leading a team of two Assistant merchandisers• Handled specialized buy for premium U.K. brands like Franklin Marshall, Elle, Juicy Couture, Ben Sherman, Jack wills & Lyle & Scott

    • Assistant Buyer & Merchandiser (Kidswear) | Mothercare MENA
      • Mar 2017 - Aug 2018

      • Handling the Buying & Merchandising of Mothercare MENA 10 Countries (GCC & Northern Gulf).• Assisting in Season wise Buying Plan.• Product Mix analysis & Planning.• Stock level Maintenance across all 10 Countries & 245 Stores throughout the Season.• Style wise & Category wise sell thru Analysis.• Overall Sales performance analysis across all 10 Countries.• Overall LFL growth and performance monitoring.• Inventory Management & Dealing with Faulty Product claims.• Dealing with Payments to Local Suppliers & their Claims.• Assisting in Annual & Seasonal Buy Plan.• Re-Ordering in terms of Style / Option Performance.• Monitoring AAL lines & Continuity Lines Performance.• Sale list (MSS, WW, EOSS, LCTB & TBSE) Planning & pricing execution.• Markdown Management.• Replenishments & MIN management.

    • Visa application officer
      • May 2016 - Oct 2016
      • Kuwait

      • Visa Issuing Agent.• Visa Application & Documents Checking.• Applying & Filling eligible applicants data on the site.• Collecting Visa Fees.

Education

  • 2013 - 2016
    University of Mumbai
    Bachelors Degree in Management Studies, Finance
  • 2007 - 2013
    Indian Public School, Kuwait
    12th commerce, Commerce

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Industry Focus. “Food & Beverages”

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