Experience

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  LOKi

  • Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia

  • Social Media Executive

    • Mar 2023 - Present
    • Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia

    Account: UNIQLO - Collaborate closely with the creative and studio teams as well as clients to coordinate the production and posting of 6-14 Facebook and Instagram posts per week, and 6-10 reels or TikToks per month.- Spearhead the end-to-end creation and management of monthly Instagram reels, encompassing trend identification, performance analysis, content ideation, leadership of content selection meetings, pre-shoot preparation, shoot supervision, copywriting, and post-shoot editing follow-up.- Vet all of the brand's BAU (business-as-usual) visual and written content on Facebook and Instagram.- Lead community management efforts on Facebook and TikTok, including timely responses to customer DMs, replies to comments and reviews, and engaging with fan-mentioned posts to foster a vibrant online community.- Prepare comprehensive monthly social media performance reports for Instagram, alongside detailed campaign reports.

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  WORLD OF BUZZ

  • Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia

  • Content writer

    • May 2022 - Feb 2023
    • Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia

    - Research and craft social and lifestyle articles

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  Solight Academy

  • English Tutor

    • Dec 2019 - Jun 2021

    - Teach English as a foreign language to Korean students of ages 6 to 16- Research and prepare age and level-appropriate teaching materials

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  EcoKnights

  • Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia

  • Project Intern

    • Dec 2020 - Feb 2021
    • Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia

    - Worked closely with team leaders on project proposal and grant application research and write-ups.- Participated in meetings with partners such as Carlsberg, Kenanga Investment Bank and 3M.- Transcribed and translated a video from Malay to English- Proofread media articles and grant applications.

• 

  Monash University Student Association

  • Subang Jaya, Selangor, Malaysia

  • Publicity Assistant

    • Feb 2019 - Dec 2019
    • Subang Jaya, Selangor, Malaysia

    - Worked closely with the Head Publicity Officer to grow the association's social media pages through social media strategy.- Entrusted with all social media copywriting tasks- Participated actively in video production. Duties included concept development and acting as on-camera talent.

• 

  Joy St.

  • Bangsar

  • Business and Marketing Intern

    • Aug 2018 - Jan 2019
    • Bangsar

    - Coordinated the shop's monthly buffet twice- Worked directly with accountant to incorporate Xero accounting software into the business.- Responsible for client management and coordination on wholesale and event sales- Had a hands-on involvement in brand marketing strategy such as producing digital content for Instagram and physical marketing materials such as a loyalty card- Participated in meetings about a new location's store concept design

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  Star Media Group Berhad

  • Selangor, Malaysia

  • Writer for stuff@school Starstruck! 2015 Young Writers Programme

    • Feb 2015 - Mar 2016
    • Selangor, Malaysia

    - Produced one 1000-word article, short story or review a week for the newspaper’s Stuff@School pullout- Offered a month-long internship at The Star newspaper's headquarters.