Experience

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  Scott Schmerelson for LAUSD 3

  • Los Angeles Metropolitan Area

  • Campaign Manager

    • Oct 2023 - Present
    • Los Angeles Metropolitan Area

    • Spearheaded a successful primary campaign, securing top spot by a 14.4% margin• Managing competitive political campaign with a large budget, implementing a rapid-scale field and texting program within a diverse district, enhancing voter outreach and engagement to district of 400,000+ voters• Own the administration and implementation of district-wide relational organizing program with CallHub• Championing the building and implementation of a scalable campaign data pipeline infrastructure and associated reporting systems

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  Brand New Congress

  • National Field & Data Director

    • Apr 2018 - Jun 2019

    - Building on experience leading field programs in Colorado, California, Nevada, advised candidates and led teams in New York, Montana, Texas, Washington, Arkansas, Florida, Michigan, Kansas, Maine, Missouri, New Hampshire, New Jersey, North Carolina, Tennessee, West Virginia- Influenced organizational direction and endorsement pipeline, which included in our endorsement slate multiple first-time and insurgent candidates, such as Maxwell Frost, AOC, Cori Bush, Nina Turner, Jamaal Bowman, Katie Porter, Rashida Tlaib, Sheila Cherfilus-McCormick, John Fetterman — as well as a dozen or so others who advanced to runoffs or won their primaries - Collaborated with leadership to drive political and electoral victories, led and managed electoral programs and activities, including managing budget expenditures, evaluating strategy effectiveness, setting the overall goals with plans, metrics, targets and timelines- Assisted Congresswoman Alexandria Ocasio Cortez' GOTV team in recovering 9,000 “lost” supporters for the winning margin, trained Congresswoman Cori Bush's 2020 Campaign Manager in designing winning field programs- Determined organizational priorities based on data-driven analysis of campaign analytics, managed comprehensive campaign strategies, including field operations, data analysis, and digital outreach - Managed and trained a team of 200+ organizers who contacted over 500,000 voters - Collaborated with PAC leadership executing the strategic planning process, ensuring all national coordinated activities were aligned with overarching goals, collaborated on material preparation for annual reports, internal reports and proposals- Collaborated with the communications team to ensure strong message discipline - Developed strategic partnerships in coalition building to advance electoral victories- Provided tactical advising, specializing in GOTV, for 31 Congressional campaigns-CallHub, Hub Dialer, Hustle, GetThru, NGPVAN, PDI administrator experience

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  Levi for Colorado

  • Aurora CO

  • Field Director

    • Jan 2018 - Apr 2018
    • Aurora CO

    Designed a grassroots congressional campaign field program which put a political novice on the ballot in the most complex caucus process in the U.S.

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  Soulspace

  • Washington D.C. Metro Area

  • Founder

    • Mar 2015 - 2018
    • Washington D.C. Metro Area

    • Founded a startup for women's empowerment
• Recruited over 600 members
• Event management + marketing of over 20 workshops • Research and application of cognitive science concepts • Facilitation of workshops + public speaking
• Manage volunteer team
• Designed brand and launched marketing campaigns

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  Bernie 2016

  • Deputy Regional Field Director

    • Oct 2015 - Apr 2016

    • Trained more precinct captains and recruited more volunteer shifts than any employee in state primary • Promoted to supervise a dispersed field team in 3 Colorado counties responsible for 8% of the winning margin • Grassroots event management in four states• Introduced Senator Sanders at rally of several thousands

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  Kannetic

  • San Francisco Bay Area

  • Cofounder & Chief Revenue Officer

    • 2016 - 2016
    • San Francisco Bay Area

    • In order to achieve sales + leads growth for new product, designed SaaS enterprise sales pipeline funnel from scratch • Achieved double-digit response rate for targeted email lead generation and exceeded marketing goals • In order to develop a new SaaS product, managed the research + development of an elegant online tool for automated predictive analytics • To develop sales, leads, and product, recruited + managed global panel of 30 subject matter experts + industry leaders

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  Girls Inc.

  • Washington D.C. Metro Area

  • Policy Analyst

    • Dec 2014 - May 2015
    • Washington D.C. Metro Area

    Assisted Director of Policy in covering Congressional briefings, hearings, & meetings with elected officials on Capitol Hill. Advocacy for STEM education for young girls and women.

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  Solar Energy World

  • Elkridge, MD

  • Solar Analyst

    • Nov 2013 - May 2014
    • Elkridge, MD

    Sales executive handling multiple solar accounts, with $1Million+ sales targets. Solar analyst with preliminary system design role, as well as community outreach/ marketing and self-generated lead responsibilities.

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  Maryland Clean Energy Center

  • Annapolis, MD

  • Member of the Board of Advisors

    • Jan 2014 - Apr 2014
    • Annapolis, MD

    An Advisory Council has been selected by the MCEC Executive Director in consultation and with the approval of the Board of Directors, who were in turn appointed by Governor Martin O'Malley. Members provide strategic guidance and counsel, represent the views of their sector, and help to mobilize and energize partners in their industries and communities on behalf of promoting clean energy.The Advisory Council represents a broad range of energy and technology experts, financial and legal professionals, and community leaders – all of them clean energy advocates and champions eager to make Clean Energy a powerful economic force in Maryland.

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  Tesla Motors

  • Bethesda, MD

  • Product Specialist

    • Jul 2013 - Oct 2013
    • Bethesda, MD

    Tesla Model S electric supercar sales. Was the top lead generator in record-setting day at the company (top lead generator with the top team in the highest producing store on the East Coast at the time).

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  Amnesty International

  • Washington D.C. Metro Area

  • Visiting Educator

    • Feb 2013 - Apr 2013
    • Washington D.C. Metro Area

    I teach human rights in at-risk urban high schools. I encourage you to view my presentation on gender & sustainable global economic development, put together with wonderful resources from The Girl Effect.

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  Shiner Solar

  • Sterling, VA

  • Business Development Consultant

    • Jan 2012 - Apr 2012
    • Sterling, VA

    Recruited to assist startup solar company in solar PV, thin film, and thermal sales. Consulting services included traditional and web-based marketing support and direction; event research, identification, and management; supervision of a team of up to five appointment setters; recruitment, interviewing, and hiring of a team of canvassers and event representatives; with a primary focus on commission-based, combination inside/outside sales  of residential and light commercial-scale solar projects.

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  Solar Energy World

  • Solar Energy World

  • Director of Community Outreach

    • Jun 2010 - May 2011
    • Solar Energy World

    Began at company as part-time Telemarketer, requested additional responsibilities and received promotion to Appointment Setter. Developed an action plan, proposed new sub-department, and served as Director of Community Outreach throughout early 2011. Assisted in Sales, Marketing, and Commercial Development by creating and overseeing public seminars, workshops, and informational events. Lead generation through community education on solar thermal and PV. Priority of business development with holistic and unconventional methods for public engagement. Focus on commercial outreach for initiation of large projects. Creator and manager of internship program aimed at commercial solar development. Developed international economic development/solar projects. Consistent top performer in lead setting.