Experience

• 

  Zambia National Broadcasting Corporation

  • Zambia

  • Director Marketing and Sales

    • May 2019 - Dec 2020
    • Zambia

    in charge of the commercial side of the business to grow advertising revenues, Marketing of the corporation products and services in terms of radio, TV and digital channels for maximum monetization. Day to day Management of the marketing, business development and Sales teams.

• 

  Zambia Telecommunications Company Limited

  • Chief Marketing Officer

    • Jun 2012 - Jun 2018

    Driving the Commercial strategy of the business, Marketing Strategy, Products Innovation and Development, Brand Strategy and Marketing Communications, Public Relations and CSR, Pricing, Customer Service, Segments Management, Responsible for Value share and market share business drivers and competitive strategy. Changed roles and also was in charge of Sales and Distribution as CSDO to drive channel partners strategy, commission and remuneration structure and day to day Management of sales team and basically as chief revenue officer for the company in terms of sales management for both consumer and enterprise sales

• 

  Zambia Tourism Board

  • Director Marketing

    • Apr 2010 - May 2012

    Responsible for Marketing the Tourism country brand for Zambia; Responsible for the marketing budget, Responsible for both Domestic and International market visitor arrivals to tourist sites and holidays in Zambia by working closely with the private sector and the Government through the Ministry of Tourism

• 

  Celtel/Zain now Airtel

  • Lusaka, Zambia and Freetown Freetown Sierra Leone

  • Marketing Director

    • Nov 2005 - Mar 2010
    • Lusaka, Zambia and Freetown Freetown Sierra Leone

    in charge of Marketing, Advertising, Branding, Pricing, Agency Management, Public relations and Corporate Communications, customer revenue generation and growth, commercial strategy, marketing planning and execution

• 

  British American Tobacco

  • Lusaka Zambia and Harare Zimbabwe

  • Brand and Research Manager

    • Jul 2003 - Oct 2005
    • Lusaka Zambia and Harare Zimbabwe

    in charge of brand strategy , research product development, pricing, advertising and market activations