Experience

• 

  Red Door Interactive

  • United States
  • Advertising Services
  • 100 - 200 Employee

  • SEO Strategist

    • Aug 2022 - Present

  • Sr. SEO Specialist

    • Aug 2021 - Aug 2022

  • SEO Specialist

    • Mar 2020 - Aug 2021

    - Own the strategy/execution on multiple enterprise level client accounts – client facing.- Provide quarterly action plans for future strategic recommendations, in addition to daily site optimizations and monitoring.- Apply expert knowledge of assigned clients by producing and presenting monthly/quarterly strategic reports with analysis, insights, and actionable recommendations.- Convey thought leadership within the SEO department by collaborating with other marketing teams to create SEO driven deliverable/recommendations.

  • SEO Coordinator

    • Jan 2018 - Mar 2020

    - Acted as direct support for the team’s SEO Strategists/Manager – client facing.- Provided support to client accounts where foundational organic search strategies were executed such as search intent optimization, new content creation, link building, KPI reporting, local SEO monitoring, and technical monitoring.- Provided oversight and onboarding for new coordinators/interns allowing me to alleviate my manager’s duties, while growing my own leadership skills.

  • SEO Intern

    • Jun 2017 - Jan 2018

    - Supported all SEO team members by executing tasks such as keyword research, content/search intent recommendations, and KPI reporting.- Adapted to new SEO best practices as they emerged and stayed current on industry/algorithm updates. Remained well-informed on enterprise level search tools by receiving the appropriate certifications and updates.

• 

  UC San Diego Extension

  • San Diego, California, United States

  • Guest Lecturer

    • Mar 2020 - Present
    • San Diego, California, United States

    - Twice a quarter: Educate students on the fundamentals of organic search and demonstrate how to apply foundational practices to their own/client’s websites.

• 

  Red Door Interactive

  • San Diego/Encinitas, CA

  • Marketing & PR Intern

    • May 2016 - Oct 2016
    • San Diego/Encinitas, CA

    - Supported the coordination of Red Door websites, social media profiles, events, and various marketing related programs- Collaborated closely with Red Door's corporate team and directly with the CEO- Managed and produced a creative brief in order to begin commencement on a new landing page for the company website- Lead and managed a team of interns in the creation of a Red Door specific landing page that focused on the company’s unique culture- Submitted for awards that specifically highlighted Red Door's achievements and strengths- Managed Red Door's website content that consisted of blogs, case studies, and new client profiles- Created and coordinated case study topics and case study video production- Admin to all the company’s social media accounts- Trained the incoming replacement intern in all current roles

• 

  Revolution Bike Shop

  • Solana Beach, CA

  • Sales Associate

    • May 2012 - May 2016
    • Solana Beach, CA

    - Utilize key sales techniques to help customers find bikes right for their riding goals while also giving educated recommendations for cycling related goods and equipment- Use register to help customers complete their transactions, answer phones, and take inventory in order to calculate new updated goals- My approachable demeanor and knowledge of the products has allowed me to cultivate repeat customers, even as the youngest member of the sales team- 2013 Union Tribune Best Bike Shop Award, 2013 San Diego A list Best Bike Shop Award, 2014 Competitor Magazine Best Bike Shop southwest region