Experience

• 

  Magnetic Creative

  • South Africa

  • Studio Director ( MAG Global )

    • Mar 2018 - Present
    • South Africa

    Currently working for an International Agency Magnetic Creative. At the time I started as a Senior Art Director my role and KPIs were to elevate thelevel of conceptual thinking within the Creative Department as well as to elevate the quality of design within the studio. Since then and 22+ Awards later I have become theStudio Head in charge of writers, designers and videographers within the Department. My responsibilities now include: continuous elevation of all creative work that leavesthe studio, elevating the level of conceptual thinking from Brand strategy down to Creative Strategy and implementation and the seamless implementation of conceptfrom ideation to development between the three creative pillars ( writing, design and video ). In addition to this from a managerial POV creating workflows and systemswhich increased the overall Departments output without sacrificing creative culture. Day-to-day activities besides the bigger projects and campaigns are assigning creativepods to clients and projects then leading brainstorms with these pods, client presentations, dealing with budget breakdowns for projects and signing off on any creativethat leaves the Department. Currently the Studio department is the largest not only in the SA office but globally compared to our offices in the USA as well.

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  Fule Online

  • Cape Town, Western Cape, South Africa

  • Snr Creative

    • Feb 2013 - 2018
    • Cape Town, Western Cape, South Africa

    Working on clients such as Col’cacchio, Shoprite/Checkers, Pick ‘n Pay, Total, GM Motors and Engen justto name a few. Working alongside a copywriter creating everything from designing and implementing the visual aspects of our e-learning training solutions, designing UIXinterfaces to directing video shoots building content for our various client platforms. Taking on a leadership role from initial concept, design, implementation andover-seeing production. Working with editors and IT ensuring concepts are taken from stage one to final product across all mediums. Along with these, I am alsoresponsible for the creating of marketing campaigns for some of our clients and FUEL ( the business ) itself. Working with our marketing and CRM teams brainstormingideas and implementation of those idea across a wide variety of mediums namely print and digital online media.

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  Self-employed

  • Cape Town, Western Cape, South Africa

  • Creative Director

    • 2010 - 2014
    • Cape Town, Western Cape, South Africa

    Self-employed and have been for the past four years, working as a designer and art director on various aspects of the creative field from print,corporate branding, television, web with some of my work seen on MTV, Various websites, Magazines etc. My current position is that of a CREATIVE DIRECTOR. With a moreleadership role different from that of an Art Director, I oversee the entire creative process from start to finish liaising with fellow creatives from designers, photographersetc, ensuring continuity throughout a project. This has given me a broader understanding of the entire creative process teaching me management of an entire project, manmanagement etc and a broader understanding of all forms of creative mediums.

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  Bester Burke

  • Cape Town, Western Cape, South Africa

  • Art Director

    • 2007 - 2008
    • Cape Town, Western Cape, South Africa

    I had the position of artdirector and worked on many different types of media and clients which helped my creative growth a lot as I was never bound by one genre, style or client. I worked onclients such as Yardley and their sub brands (both male and female), Dunhill, Liquifruit, Woolworths, JC Le Roux, Lentheric, Ceres. Here is where I learnt the professionalismand determination that comes with working in an ad agency, long hours, meeting deadlines and the sheer pleasure of seeing hard work paying off.

• 

  PWC

  • Cape Town, Western Cape, South Africa

  • Graphic Designer

    • 2002 - 2006
    • Cape Town, Western Cape, South Africa

    After starting my 1st year at design school I landed a job as junior designer in the design department and later wasgiven a full-time position. I worked on everything across the board from corporate branding to huge roll out print jobs such as magazines, publications etc. Some of themajor clients were the University of the Western Cape, Old Mutual and Stellenbosch University. After which, I left to further my studies at the internationally renowned AAAschool of advertising.