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Bio

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Erick Faustino, a seasoned leader and entrepreneur, has established a formidable presence in the global esports and marketing landscape. As the founder of @smashultimate, a leading Instagram esports page with 170,000+ followers, Faustino has successfully leveraged his expertise in social media marketing and public relations to drive engagement and brand recognition. His tenure as Vice President at EFCON and Private Investor at Bitcoin Inc. has further honed his skills in project management, community building, and strategic decision-making. With a strong educational foundation in Business Administration and Management, Faustino brings a unique blend of technical expertise and business acumen to his endeavors.

Experience

    • Founder
      • Jan 2018 - Present

      Instagram esports page based in the Cayman Islands.170,000+ followers.Monthly Peak Reach: 7,000,000+ views.Conducted target market research to scope out industry competition and identify advantageous trends.Brand ambassador for Multishine Controllers.Intensive and technical game knowledge: Cayman's top ranked competitive player that went head-to-head with the world's best players for Smash Bros.

  • smashgear.online
    • United States
    • Founder
      • 2018 - Present
      • United States

      Merchandise line started from @smashultimateOver 400+ products ranging from clothing, headwear, stickers, and keychains

  • EFCON
    • Cayman Islands
    • Vice President
      • Oct 2017 - Present
      • Cayman Islands

      Drove company branding efforts to increase market presence and brand recognition.Developed overall marketing strategy.Identified opportunities to improve business process flows and overall departmental productivity.Project management - client relations, coordination with subcontractors, procurement of materials.Initiated on-time, under-budget project management to optimize performance.

    • Private Investor
      • Jan 2017 - Present

  • Cartan Group
    • Cayman Islands
    • Web3 Community Coordinator
      • Sep 2022 - Feb 2023
      • Cayman Islands

      Community Management for ApeCoinBuild and manage online communities on social media platforms such as Twitter, Reddit, Telegram, Discord, and other relevant platforms.Develop and execute community engagement strategies that encourage participation, growth, and adoption of ApeCoin.Respond to community inquiries and comments promptly and effectively.Develop and maintain relationships with key community members and influencers.Monitor community sentiment and provide feedback to the ApeCoin team on community trends, concerns, and opportunities.Provide regular reports to the ApeCoin team on community metrics and engagement levels.Develop and maintain a comprehensive knowledge of ApeCoin, its features, and its potential use cases.

    • Data Compliance Officer
      • Nov 2014 - Oct 2018
      • Cayman Islands

      Managing over 15,000 business entities, directors, and shareholders on Viewpoint based in different jurisdictions such as BVI, Hong Kong, London, Montevideo, and Cyprus.Extensive knowledge on Viewpoint v7.Offshore Incorporation.Harneys' Viewpoint Superuser.World Check, Bridger Insight XG and LexisNexus User.RTA.Leader for the Ultimate Beneficial Ownership Regime.

  • DMS Organization Ltd
    • Cayman Islands
    • Marketing Intern
      • 2013 - Dec 2013
      • Cayman Islands

      Created and organized the weekly DMS Corporate NewsletterCreated and uploaded graphic slides to the DMS Round-About Community Service BoardCreated multiple slide show presentations for Saxon, DMS Organization, and the following major radio stations: VIBE FM 98.9, Z99, Hot104.1, and x107.1Product researching for promotion and giveaways for SaxonMGManaged multiple corporate social media accounts such as DMS and Saxon on Facebook, LinkedIn, and Twitter by creating contents months in advancedLogging contact information and details for vendors and suppliersExtensive competitive research analysis of competitors for DMS and SaxonCreated promotional videos for events and fundraisers for DMS

Education

  • 2007 - 2013
    Triple C School
    General, Business Administration and Management, General

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