Bio
Experience
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No Limits Interactive
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Thousand Oaks, CA
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Media Director
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Jun 2005 - Nov 2014
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Thousand Oaks, CA
Responsible for all the media strategy development, planning, buying and management for USBA Insurance.
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Adams Media Research
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Monterey, CA
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Analyst
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Sep 2005 - Oct 2008
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Monterey, CA
Served as a Home Entertainment industry analyst for a company that specialized in supplying data and analysis to the Movie Studios and supporting industries.
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L.A. Interactive
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Los Angeles, CA
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Marketing Strategist
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2001 - 2005
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Los Angeles, CA
Responsible for helping clients identify and develop opportunities to improve online marketing programs. Clients included FOX Home Entertainment.
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JAB Media Marketng
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Portland, OR
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Partner
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1999 - 2000
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Portland, OR
Helped found and manage a marketing services company that specialized in the integration of products technologies into traditional media. Clients included Intel, Nivea, and the Kodak Picture CD.
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Intel Corporation
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Hillsboro, OR
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Marketing Communications Manager
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1997 - 1998
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Hillsboro, OR
Responsible for the planning and development of marketing communications programs for the Digital Imaging and Video Division. Helped with the management of Oregon-Branded Consumer Product advertising efforts. Helped develop and launch advertising, promotion, collateral, direct marketing and publicity programs for the Intel PC Camera.
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Grey Interactive West/Grey Advertising
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Los Angeles, CA
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Vice President, Account Supervisor
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1993 - 1997
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Los Angeles, CA
In charge of strategic planning for Kal Kan Pan America account ('96-'97). Supervised Web site planning and content development for Grey Interactive West ('95-'96), and the development of New Product events, business analysis, strategic planning and research for the Carl's Jr. account ('93-'95).
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Kresser/Craig
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Santa Monica, CA
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Sales Development Manager
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1990 - 1992
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Santa Monica, CA
Responsible for business analysis and the development of marketing programs to increase Client sales. Accounts worked on included ARCO, AM/PM Mini Markets, Albertsons, K*Swiss, El Torito, and Clothestime
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Ted Bates Advertising
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New York, NY
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Senior Account Executive
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1985 - 1990
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New York, NY
Responsible for the account management of Avis Car Rental, "M&M's" Chocolate Candies, Dole Foods' Fruit 'N Juice Bars, and Nabisco Brands' Milk-Bone Dog Biscuits and Dog Snack New Products.
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JWT
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New York, NY
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Media Planner
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1982 - 1984
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New York, NY
Responsible for the media planning of Burger King, Warner Lambert's Listerine Mouthwash, Lever Brothers' Close-Up Toothpaste, and Impulse Perfumed Deodorant brands.
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Lever Brothers
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New York, NY
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Media Planner
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1979 - 1982
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New York, NY
Responsible for the media planning and advertising budget management of Aim Toothpaste, Shield Deodorant Soap, Concentrated "all" Detergent, and Impulse Perfumed Deodorant brands.
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Education
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1981 - 1983Fordham University - Graduate School of Business Administration
Master's degree, Marketing -
1974 - 1978University of Colorado Boulder - Leeds School of Business
Marketing
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