Experience

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  Match Strike Media

  • Boston, Massachusetts, United States

  • Enterprise Paid Search Marketing Contractor

    • Sep 2023 - Present
    • Boston, Massachusetts, United States

    Match Strike Media offers premium on-demand paid media marketing services for digital agencies and brands. We enable marketing teams to maintain high standards of quality & expedience without overextending their valued team members when capacity is limited. With over 10 years of experience running paid search campaigns for major brands with six and seven figure media budgets, we are available to handle any task or project you may need to improve results. We are paid hourly, with no contract commitment or retainers required. Please don't hesitate to reach out if you could use some extra bandwidth in your search initiatives. Thank you for your consideration!

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  NP Digital

  • Boston, Massachusetts, United States

  • Senior Manager, Paid Search

    • Jun 2022 - Mar 2024
    • Boston, Massachusetts, United States

    Strategic planning, management & analysis of full-funnel paid media marketing programs for enterprise level B2B & B2C clients. Media spend directly under management averaged $1.5M - $2M per month. Specialized in paid search & video tactics across leading digital advertising platforms.

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  ROI·DNA

  • Manager, Digital Advertising Services

    • Nov 2021 - Jun 2022

    Strategic planning, management & analysis of full-funnel paid media marketing campaigns, primarily for enterprise B2B technology companies. Media spend under management averaged around $1M per month.

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  Gannett | USA TODAY NETWORK - LocalIQ Automotive

  • Boston, Massachusetts, United States

  • Senior Digital Marketing Expert - Signature Accounts

    • Jun 2020 - Nov 2021
    • Boston, Massachusetts, United States

    Building & Managing Paid Search (SEM) campaigns, primary for large B2C clients.

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  ThriveHive

  • Quincy, MA

  • Senior Search Engine Marketing Manager, Team Lead

    • Apr 2017 - Jun 2020
    • Quincy, MA

    Managed paid search, display & video marketing campaigns for businesses operating in a wide array of B2C & B2B verticals. Directly managed over $2.5M/year in advertising spend. Worked with department directors and other managers to establish and facilitate operational processes and procedures to improve growth and efficiency. Worked with junior team members individually and collectively to help resolve their campaign/client issues and improve their overall depth of product knowledge.

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  InsurAdvance, LLC

  • Growth Marketing Manager

    • Jun 2013 - Apr 2017

    Developed & oversaw marketing, sales & growth strategy. Directly managed paid media marketing campaigns & initiatives. Ran internal recruiting process. Sales grew by over 40% annually during my tenure. Company was ultimately acquired.

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  Colony Mill Enterprises LLC

  • Marketing Manager

    • Sep 2008 - Jun 2012