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Credentials

  • Power BI Pro License
    Microsoft
    Feb, 2022
    - Apr, 2026
  • Mini-MBA for Engineers and Technology Managers
    Rutgers Business School
    Jun, 2021
    - Apr, 2026
  • Dale Carnegie Course
    Dale Carnegie
    May, 2017
    - Apr, 2026
  • Lower Intermediate Spanish
    Andean Global Studies (Quito, Ecuador)
    Aug, 2010
    - Apr, 2026
  • Professional Engineer
    PEO - Professional Engineers Ontario
    May, 2008
    - Apr, 2026
  • Intermediate Business German (Zertifikat Deutsch für den Beruf)
    Goethe-Institut Toronto
    Apr, 2004
    - Apr, 2026

Experience

    • Ireland
    • Appliances, Electrical, and Electronics Manufacturing
    • 700 & Above Employee
    • Distributor Programs Manager
      • Dec 2021 - Present

      Lead the strategy, development and consolidation of marketing tools and distributor programs for Eaton's channel. Develop and implement pricing strategy for residential products.Selected Achievements• Was the marketing lead for nine tradeshows which Eaton participated in across Canada during the summer of 2022. Responsible for engaging the sales force and channel and coordinating the presence of appropriate technical presenters, booth equipment and marketing vehicles. • Managed the Eaton Panelbuilder Program in Canada and grew Eaton’s control business by adding new customers in the mid-west, developing an improved Power BI dashboard and onboarding new sales agents to the program.

    • Field Application Engineer
      • Jul 2017 - Dec 2021

      Leverage technical expertise and market knowledge to create demand and drive sales of Bussmann series products at the consulting engineer, original equipment manufacturer, engineering, procurement and construction and distributor levels. Selected Achievements•Created value propositions for high profile customers including original equipment manufacturers, industrial customers and consulting engineers that resulted in conversions and increased penetration of current customer base.•Established strong relationships with sales agents and customers, participated in the agent performance assessment process and helped lead the growth strategy in Central Canada. •Developed and presented numerous multi-customer seminars and gathered voice of the customer to aid in the development of new products and solutions.

    • Product Engineer, Low and Medium Voltage Power Distribution Products
      • Sep 2016 - Jun 2017

      Responsible for managing Eaton's low and medium voltage power distribution products (including power circuit breakers, disconnect switches, fuses and contactors) to support the Canadian market. Focus on growing market share and meeting sales goals by identifying customer needs and articulating value to create demand as well as providing pricing, technical and application support to all Eaton stakeholders including Eaton's sales force, application engineers, distribution channel and end customers including OEMs.Selected Achievements•Played a key role in helping to win several large power distribution orders by articulating value to the customer and leveraging business relationships to meet pricing and lead-time requirements.• Increased product engagement and enthusiasm from Eaton stakeholders (including Sales and EESS) through the development and provision of new training presentations on legacy and newly introduced power distribution products.• Developed and provided training on a new pricing/quotations process for channel that improved customer response times.

    • National Power Control Product Engineer
      • Jan 2011 - Sep 2016

      Responsible for managing a portfolio of industrial control products for the Canadian market and growing market share through product launches, developing marketing and promotional campaigns and providing technical and sales support to internal Eaton stakeholders and customers directly. Products include AC and DC contactors, full and reduced voltage motor starters, intelligent motor protection relays, AC and DC disconnect switches, power supplies, lean automation products and enclosed control products including mining panels.Selected Achievements• Successfully led the Canadian product launch of several innovative industrial control products including: an industry first Lean Automation platform for control panels and an industry leading intelligent motor management relay.• Helped grow market share and achieve record Canadian power control sales.

    • Enclosed Control Product Specialist
      • Jun 2006 - Dec 2010

      Helped establish a new “Enclosed Control Centre” in the Perth, Ontario National Distribution Centre with the purpose of standardizing enclosed control products and growing Canadian market share. Worked as a product specialist/engineer in the marketing group providing sales and engineering support both to Eaton Sales and the manufacturing team in the plant. Selected Achievements• Helped Eaton grow Canadian market share for enclosed control products several years in a row by designing and marketing standardized enclosed control products.• Prepared several product launches for new enclosed motor starter assemblies and provided product training to Sales and manufacturing personal. • Collaborated with engineering and approval agencies to successfully complete CSA short circuit, heat run and NEMA rating testing for new enclosed control products.

    • Junior Engineer
      • Sep 2005 - May 2006

      Recruited to find solutions for improving the resolution of high precision electrical measuring instruments designed and manufactured at the operation. Selected Achievements-Completed a research project that examined the magnetic properties of toroid cores used in D.C. and A.C. Current Comparators.-Worked with production personal to successfully calibrate and troubleshoot high precision electrical measuring instruments.-Prepared a customer manual for a new A.C. Current Comparator.

    • Junior Planner
      • May 2005 - Sep 2005

      Recruited to help the planning department with the restart of the Pickering Unit 2 and 3 nuclear reactors. Contract was terminated due to OPG’s decision not to continue with the restart.Selected Achievements-Edited work packages prepared by senior planners.-Updated and corrected work tasks using Passport’s work management software.

    • Research Engineer
      • May 2003 - Nov 2004

      Recruited to help the Applied Magnetics Group and it’s industrial partner (The Pressure Pipe Inspection Company) improve non-destructive testing techniques using magnetic fields inside pre-stressed concrete pressure pipes.Selected Achievements-Compared various non-destructive testing techniques and types of measurement instrumentation. Prepared clear technical reports summarizing results.-Supervised and scheduled work projects for three summer students.

Education

  • 1999 - 2003
    Queen's University
    Bachelor of Science, Engineering Physics (Electrical Option)

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Industry Focus. “Appliances, Electrical, and Electronics Manufacturing”

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