Experience

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  Store Space Self Storage

  • Colorado, United States

  • Content Manager

    • Feb 2020 - Present
    • Colorado, United States

    As Content Manager with Store Space, I am part of a team of three writers responsible for content creation and deployment for three websites, social media, and third-party outlets. I work closely with other verticals in the marketing channel, as well as senior company management, to provide professional, branded, engaging content across multiple platforms. Store Space Self Storage is an institutionally backed, national self-storage company that has been growing rapidly since its inception in 2017. The company’s growth and value are fueled by a combination of its state-of-the-art Storage360 proprietary platform, experience-driven operations, and strategic digital marketing programs. Backed by its proprietary technology, Store Space has consistently delivered outsized returns for investors year over year. As of 2021, it’s the fastest-growing self-storage company in the United States, with plans to more than double its footprint in the near future. Independent owner/operators can choose from a full slate of professional industry services including third-party management, purchases and acquisitions, and capital funding for any stage of a facility’s lifecycle.

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  none

  • Unemployed

    • Sep 2019 - Feb 2020

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  Thryv

  • Virtual

  • Supervisor - Performance Strategists

    • Oct 2015 - Sep 2019
    • Virtual

    As a supervisor in Digital Operations, I managed a team of as many as 10 Performance Strategists, first in an office setting, then later virtually. I was responsible for their attendance, campaigns’ performance, KPIs and more. I am also involved in resolving escalations, setting goals, coaching, and training. Additionally, I acted as a liaison between my employees and senior management, sales, and other departments, and frequently with our customers as well. Having been promoted from Campaign Management, I adopted a hands-on approach to the Supervisor roll, whether digging in to a Google Ads campaign, calling a customer to resolve an issue, or working with management to roll out new processes and products. I maintained proficiency in Google Ads, Microsoft Ads, Kenshoo, Salesforce, Office 365, as well as our Thryv software package.

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  Dex Media

  • Greenwood Village, CO

  • Campaign Manager

    • Apr 2013 - Oct 2015
    • Greenwood Village, CO

    Prior to promotion to Supervisor, I was a Senior Campaign Manager, working with approximately 175 high-spend advertisers to ensure their digital advertising programs perform at optimal levels. I supported their SEM, SEO and Digital Online Awareness campaigns, often in tandem with one another. In addition to working directly with customers from a variety of backgrounds and industries, I also worked with our sales team, SEO analysts, engineers and additional specialists throughout our company on behalf of our clients.I primarily worked within Google Ads, Microsoft Ads, and Kenshoo, including campaign build-out, keyword selection and ad copy creation. I optimized these campaigns using built-in analytics tools, as well as custom-built queries in SQL and proprietary tools for our department. Key to my role was direct monthly communication with our customers and sales. I compiled custom reports analyzing results of the various campaigns, trends and action plans for continuing our successes.

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  Dex One Corp.

  • 100 - 200 Employee

  • Digital Analyst

    • Nov 2010 - Apr 2013

    Prior to becoming a Campaign Manager, I handled management escalations, analyzed performance of digital products and performed tasks related to managing those items; created and monitored tickets through to their resolution.As a Digital Services Analyst, my primary duties involve investigating issues that managers have encountered with our digital products; performing account management tasks; working with our ticketing system, as well as communicating progress to our customer support teams. This was a promotion from my previous position as Digital Editorial Coordinator.

  • Digital Editorial Coordinator

    • Nov 2008 - Dec 2010

    Composed business profiles and taglines for advertisers. Created ad copy for and optimizing searches for DexNet customers. Analyzed categories and attributes for relevance-based on established business rules. Edited and reviewed customer-generated changes. Resolving customer performance issues.

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  Merkle -- Interactive Services Group

  • Denver, Colo.

  • Copywriter

    • Jul 2004 - Nov 2008
    • Denver, Colo.

    Conceptualizing, writing, creating and presenting content for prospect, customer retention, direct sales and newsletter email campaigns. Collaborated with art directors, offsite clients, production designers, HTML coders. Clients include DirecTV, BLOCKBUSTER, Corporate Express, Disneyland Resorts, Dex.

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  Aurora Daily Sun & Sentinel

  • Aurora, Colo.

  • Assistant Editor

    • Sep 2002 - Jul 2004
    • Aurora, Colo.

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  InfoBeat

  • Denver, Colo.

  • News & Features Editor

    • Jan 1997 - Sep 2001
    • Denver, Colo.

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  Douglas County Publishing Co

  • Castle Rock, Colo.

  • Sports Editor

    • 1995 - 1996
    • Castle Rock, Colo.

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  TV Guide Magazine

  • Regional Editor

    • Aug 1990 - Oct 1995