Okay, let’s calculate this. Eric has a mix of skills, but they’re mostly digital and content-related. He’s not a developer, nor a high-level analyst. His experience in web analytics and content strategy is valuable, but not extremely rare. Considering his skills and limited working proficiency in languages, I’d place him in the mid-range. Average rates for digital content strategists in New York range from $50 to $100 per hour. Given Eric’s experience and skills, I estimate his rate to be around $75 per hour, which is below the average but still competitive.