Okay, let’s calculate this. Eric has a broad set of skills that are in demand, especially in the startup space. Marketing and business development roles can vary widely in terms of salary, but considering his experience and location (Encinitas, CA), I’d estimate his rate to be around $125 per hour. This is slightly below the national average for marketing managers, but his entrepreneurial background and leadership skills are valuable. He might be able to command a higher rate, but for a solo consultant or small business, $125 per hour is a reasonable estimate.