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Eric Cova is a seasoned communications professional with extensive experience in event planning, fundraising, social media, and management. He holds a Master of Public Administration (MPA) from NYU Robert F. Wagner Graduate School of Public Service and a Bachelor of Arts in Global and Area Studies with a focus on Latin America and the Caribbean from Michigan State University. Cova has worked in various roles, including Director of Communications, National Communications Manager, and Graduate Teaching Assistant, and has also completed internships with organizations such as World Resources Institute and Madison Square Park Conservancy.

Experience

    • Director Of Communications
      • Mar 2022 - Present

      A member of the senior leadership team, the Communications Director collaborates closely with the CEO and SGA’s senior leaders to develop and implement the organization’s communications strategy, overseeing all content production and release; manages the brand identity, marketing, messaging, digital and social media campaigns; spearheads all proactive and reactive earned media, and oversees the day-to-day communications operations and systems, managing department staff, outside relationships, and vendors. Reports to the President & CEO of Smart Growth America.

    • United States
    • Public Policy Offices
    • 100 - 200 Employee
    • Interim National Director of Communications and Policy
      • Jul 2021 - Mar 2022

      Promoted into an expanded position overseeing all national communications, policy, and partner efforts across the organization's six chapters and for the organization as a whole.

    • National Communications Manager
      • Nov 2020 - Jul 2021

      Orchestrated external communications strategy nationally and across six chapters. Oversaw drafting and editing of policy memos, op-eds, letters to the editor, press releases and organizational statements. Developed advocacy and organizing strategy targeting education policymakers, educators, and teachers’ unions. Led national and chapter earned media strategy and built relationships to ensure E4E teachers and staff-members are regularly featured in relevant stories.

    • United States
    • Higher Education
    • 300 - 400 Employee
    • Project Manager - Charter School Application Project
      • Feb 2020 - Dec 2020

      Statutory Discretion Project using Introduced Charter Schools Legislation: • Conduct statutory research on introduced charter school (K-12) legislation across all 50 states• Analyze and code bill text to evaluate statutory discretion Charter School Applications Project:• Conduct outreach and collection of charter school applications across all 50 states between 2013 and 2017• Manage FOIA requests• Create and clean data set using collected charter school applications

    • Graduate Teaching Assistant - Introduction to Public Policy
      • Sep 2019 - Jan 2020

      • Instructed a class of 20 students about writing for public policy careers• Provided writing coaching and assignment advice for five writing deliverables per student per semester, including an Op Ed, Stakeholder Analysis Memo, Policy Options Memo, Policy Recommendations Memo, and a Press Release• Graded all assignments

    • Professional Writing Coach
      • Oct 2018 - Dec 2019

      Specialized in assisting graduate students with argumentation, content advancement, structural development, and grammar

  • One Fair Wage
    • New York, United States
    • Voter Engagement Fellow | Vote 2020 Program
      • Jun 2020 - Nov 2020
      • New York, United States

      Awarded competitive Vote 2020 Fellowship from NYU Wagner to work on voter engagement leading up to the 2020 Election.

  • NYU Stern School of Business
    • Greater New York City Area
    • Graduate Teaching Fellow - Understanding the Clean Energy Transition
      • Jan 2020 - May 2020
      • Greater New York City Area

      • Graduate Teaching Fellow for undergraduate course on the transition to clean energy in the United States, focusing on current trends as well as policy and market mechanisms to expedite and ensure the transition. • Lectured for a class of 30 undergraduate students on distributed energy resources, current renewable policies at the state and federal level, and social enterprises operating in this space• Collaborated on the creation and implementation of a game to illustrate the transition to clean energy• Graded all assignments

  • Acceso
    • San Salvador, El Salvador
    • Course Abroad - Graduate Student Consultant
      • Jan 2020 - Jan 2020
      • San Salvador, El Salvador

      Selected to participate in inaugural NYU Wagner course, Scaling Social Enterprises. In addition to learning about Acceso's model in El Salvador from farm to supermarket, my team conducted an evaluation to analyze the community-level impact of Acceso's operations model. My work on the evaluation included:• Created farmer, processing plant worker, and community level survey to measure impact• Administered surveys in Spanish to 100 farmers• Created and cleaned data set with responses and demographic information• Ran advanced statistical analysis on this data using STATA• Designed frameworks, measurement tools, and metrics to access community-level impact• Presented findings to Acceso CEO and COO

  • World Resources Institute
    • Mexico City Area, Mexico
    • WRI Mexico - Urban Development Graduate Fellow
      • Jun 2019 - Aug 2019
      • Mexico City Area, Mexico

      Awarded competitive Ellen Schall Experience Fund Fellowship, enabling this position. Integral member of the WRI ‘Cities’ team, assisting with environmentally focused research projects for the Coalition for Urban Transitions and newly created Cities4Forests Programs. Drafted website profiles and work plans for cities participating in the Cities4Forests program. Authored an extensive study on the innovative management system that Guadalajara, Mexico utilizes to care for its green spaces.

    • United States
    • Fundraising
    • 1 - 100 Employee
    • Director of Marketing and Communications
      • Sep 2016 - Aug 2018

      Promoted into expanded marketing position. Managed overarching communications strategy including website, email marketing, social, and print. Served as as main point of contact and led strategy for PR and advertising agencies. Designed and copy wrote all marketing and fundraising collateral. Led development and activation of corporate partnerships to enhance programs and events. Reported to Executive Director.● Managed annual marketing budget of over $500,000. ● Directed $75,000, six month website redesign of madisonsquarepark.org.● Orchestrated full-lifecycle launch of multi-stream recycling program that required thought-leadership across multiple departments. ● Increased renewal and acquisition rates for membership program by collecting and analyzing data and creating program strategic plan.

    • Senior Marketing and Communications Manager
      • Sep 2015 - Sep 2016

      Managed all digital communications including website with 25,000 unique monthly visitors, e-newsletters with a list of 10,000, and all social platforms. Supported all aspects of fundraising and donor relations. Created marketing materials and led sponsorships acquisition efforts.● Launched annual survey with responses from over 1,000 community members. Presented findings to MPSC Staff and Board of Trustees.● Worked intimately with Executive Director spearheading 10-year strategic plan.

    • Communications Manager
      • Sep 2013 - Sep 2015

    • Special Events and Fundraising Associate
      • Sep 2011 - Sep 2013

  • MZA Events, Inc.
    • Greater New York City Area
    • Fundraising Intern - AIDS Walk New York
      • Jan 2011 - Jun 2011
      • Greater New York City Area

      Drove fundraising recruitment and supported high-donating participants. Instrumental in all aspects of annual top-donor event which included solicitation of goods, set-up, and coordination of volunteers. Oversaw donor relations including resolving client concerns, organizing fundraising workshops, drafting mass emails, and managing online message board.

  • Accem
    • Madrid Area, Spain
    • Refugee Center Program Intern
      • May 2010 - Aug 2010
      • Madrid Area, Spain

      Aided immigrants and refugees in full social integration into Spanish society by providing care and shelter. Led professional training and curriculum development for the adults within the center. Assisted in legal consultations in order to support immigration for program participants. Played an integral role in all major branches of the immigrant center including youth care and education, social work, and housing and occupation support. Spoke and taught exclusively Spanish.

  • Michigan State University
    • East Lansing, Michigan
    • Research Assistant - Boldness by Design Be Spartan Green Initiative
      • May 2008 - Jan 2009
      • East Lansing, Michigan

      Integral member of 8-person team driving hands-on research for of $13.3M recycling facility implementation. Surveyed and collected recycling-related information from 4 major buildings and authored detailed reports on more efficient recycling methods. Participated in testing and evaluating new digital technologies to reduce paper consumption within a university setting.

Education

  • 2018 - 2020
    NYU Robert F. Wagner Graduate School of Public Service
    Master of Public Administration - MPA, Public & Nonprofit Management & Policy
  • 2019 - 2019
    NYU Robert F. Wagner Graduate School of Public Service
    Ellen Schall Experience Fund Awardee
  • 2006 - 2010
    Michigan State University
    B.A., Global and Area Studies with a focus on Latin America and the Caribbean
  • 2006 - 2010
    Michigan State University
    B.A., Spanish
  • 2002 - 2006
    Detroit Country Day School

Suggested Services

This profile is unclaimed. These are suggested service rates with 0% commision upon successful connection

Industry Focus. “Public Relations and Communications”

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