Bio
Experience
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Assistant Brand Manager
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Mar 2023 - Present
1. Plan, organize, and implement market survey to obtain data that provides insight to market trends and consumer requirements2. Interpret data obtained from market research/survey to produce results useful in taking effective business decisions3. Support operational managers in the development of pricing strategies to set suitable prices for products4. Oversee the design and publication of promotional materials such as ad posts and flyers5. Monitor the performance of products in the market to modify marketing strategies where necessary6. Prepare and present regular reports to management on the results and activities of marketing teams7. Meet with stakeholders to determine brand objectives and strategies8. Developing and implementing strategies to increase sales
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Senior Brand Marketing
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Jan 2022 - Feb 2023
1. Lead the development and execution of a rebranding strategy that aligns with the company's overall marketing goals and objectives. 2. Collaborate with the product team to develop and launch new features and updates for the brand's mobile app and web portal. 3. Increase the brand's social media presence by developing and executing targeted campaigns and creating monthly contents. 4. Identify and attend relevant B2B events to promote the brand and generate leads.5. Develop and execute monthly campaigns and promotions to drive brand awareness and sales. 6. Work with the Business Development / Merchant Acquisition and Rider Acquisition team to develop and execute lead generation.7. Collaborate with other marketing team from AllHome, Coffee Project, AllDay Supermarket, and other brands from the Villar Group to ensure that marketing efforts are integrated with theirs.8. Manage the budget to ensure that resources are allocated effectively and that campaigns are delivered on time and within budget.
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Marketing Specialist
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Nov 2019 - Jan 2022
1. Develop and implement comprehensive marketing strategies and unique selling points (USPs). 2. Run Facebook Ads campaigns for clients, including planning, execution, and analysis. 3. Generate leads through various channels, including Facebook, to secure new business opportunities.4. Manage website content and landing pages to ensure they are up-to-date and optimized for conversion.5. Manage the company's social media accounts and create and schedule social media content.
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Globalland Property Management, Inc.
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Region VII - Central Visayas, Philippines
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Property Manager
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Jun 2017 - Nov 2019
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Region VII - Central Visayas, Philippines
1. Maintain the value of the property.2. Responsible for the efficient and overall performance of the subdivision/estates.3. Ensure the implementation of all directives of the Board and/or Board Committees.4. Exercise supervision of all aspects of PM service operations, general administration and repair and maintenance of the property.
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Education
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University of San Jose-Recoletos
Bachelor of Business Administration - BBA, Business Administration and Management, General
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Industry Focus. “Food and Beverage Services”
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