Bio
Experience
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Director of Communications
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Feb 2024 - Present
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Acclivity PR
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Texas, United States
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Company Owner
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Jan 2020 - Present
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Texas, United States
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Data Analyst
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Aug 2021 - Jun 2023
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Communications and Public Relations Manager
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Aug 2020 - Aug 2021
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Self-Employed
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Austin, Texas Area
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Consultant
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Feb 2020 - Aug 2020
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Austin, Texas Area
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City of Hutto
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Hutto, TX
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Chief Communications Officer (CCO)
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Apr 2019 - Feb 2020
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Hutto, TX
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Texas Department of Transportation
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Austin, Texas Area
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Social Media Coordinator
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Jun 2018 - Apr 2019
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Austin, Texas Area
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Sherman ISD
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Sherman, Texas
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Director of Communications
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Jul 2016 - Jun 2018
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Sherman, Texas
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Bastrop ISD
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Bastrop, TX
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Executive Director of Communications and Community Services
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May 2015 - May 2016
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Bastrop, TX
The Department of Communications & Community Services showcases the exciting stories happening at Bastrop ISD through web, social media and publications, to name a few. The department is here to support our students and staff as well as parents and the Bastrop community with communication, education, or information needs. The department oversees district strategic design, registration, and assists with safety and security.
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Public Information Officer
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Jan 2011 - May 2015
Started first Public Information Office for Hutto ISD; Oversee communications (crisis, internal, external), public relations, elections; Developed, implemented, oversee district Strategic Plan; Responsible for all TPIA/FERPA requests; Manage district, campus websites, news feeds; Serve as district liaison for local city and state government officials, Hutto Education Foundation, City of Hutto, Hutto Economic Development Corporation, Central Texas School Board Association, Williamson County YMCA; oversee advertising programs, business partnerships, legislative updates; design all district, campus publications, including brochures, programs, Points of Pride; serve as point of contact for principals regarding campus PR, news, awards; oversee volunteer program; serve on School Board/PTA Coordination committee, City of Hutto Marketing Task force committee, City of Hutto Youth Advisory Council; write, send press releases; oversaw implementation of tuition-based Pre-K program; assist HR with end of year convocation, employee awards banquets; district photographer (sports, events, website photography); Created School Board of the Year application (named Region 13 Honor Board 2011, 2014); Wrote HEB Excellence Award (semi-finalist 2012/2013/2014), Superintendent of the Year – Austin Chamber of Commerce (2014); redesigned, launched new Hutto ISD website; Launched, implemented social media for district (Facebook, Twitter, Instagram).
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General Manager/Editor
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Aug 2006 - Jan 2011
Managed, directed local news/sports media with more than eight years writing, editing experience; Developed, organized daily, weekly news plan; Redesigned, launched website and social media pages; increased circulation by 25% over one year through community marketing; increased revenue by 18% over four months through marketing, ad sales; Implemented complete redesign of Taylor Daily Press.
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Education
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2006 - 2012The University of Texas at Austin
Master of Arts (M.A.), Journalism -
2018 - 2022Concordia University-Portland
Doctor of Philosophy (Ph.D.), Organizational Leadership -
2004 - 2006The University of Texas at San Antonio
Bachelor of Arts (B.A.), Communication and Media Studies
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