Experience

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  Bugcrowd

  • New York, United States

  • Marketing Operations Specialist

    • Feb 2023 - Present
    • New York, United States

• 

  Balto

  • New York, United States

  • Marketing Operations Manager

    • May 2022 - Dec 2022
    • New York, United States

    At Balto, I owned and ran operations within Hubspot, built Salesforce campaigns, routed and structured leads, closely collaborated with the SDR manager and their team to ensure proper and efficient streamlining of leads, and I created numerous reports and dashboard to present to our CMO and board members. I spearheaded lead scoring and internal restructuring for accurate reporting measured in terms of KPIs and other performance metrics while actively ensuring data cleanliness within all systems.

• 

  Fast

  • New York, United States

  • Sr. Marketing & Sales Operations Associate

    • Apr 2021 - Apr 2022
    • New York, United States

    As a Sales Operations Associate, I worked heavily in Salesforce to ensure that we are able to smoothly and efficiently support our sales and tech team while they target/onboard accounts. Some of my main operations included designing, building, and maintaining SFDC dashboards and reports for key stakeholders, review and audit monthly and quarterly opportunity comp reports to ensure quota and commission integrity, lead marketing operation efforts including analyzing data to ensure budgets are being allocated towards the most useful channels in order to bring in the most inbound leads as possible, and create flows and cadences on SFDC to further support the sales team.

• 

  Peloton Interactive

  • United States
  • Health, Wellness & Fitness
  • 700 & Above Employee

  • Project and Social Media Manager

    • Aug 2018 - Apr 2021

    While in university, I had expressed my interest in media and project management to my direct managers. Since Peloton was such a close community, my manager at the NYC studio was kind enough to set me up with an internship at the Peloton Headquarters which was only a few blocks up from the studio at the time where I was able to shadow the marketing department and gain insight on what their day to day assignments were. We created a career path for me to follow in order to get where I ultimately wanted to be. While in Newport Beach, we continued building on this framework starting with social media management across our channels which also included event coordination that resulted in an uptick of lead generation. Finally, I was able to move into project management which was largely related to marketing where we focused on showroom traffic, KPIs regarding our sales and lead generation, and rollouts of new features and newsletters in relation to our products.

  • Sales Associate

    • Jan 2015 - Apr 2021

    Upon accepting this position as a Sales Associate, I was initially working in their Chelsea studio in New York City. At the time, Peloton was still a startup company that not many people really knew about. This experience was amazing since not only was I able to learn the best sales tactics, but I was able to meet all of the Peloton instructors and learn exactly what the product had to offer. I moved back to California a few years later and resumed my sales position in Newport Beach. My experience in New York gave me a lot of insight on the product as well as the questions that customers might have about each individual instructor and what they specialize in. Here, I would be tasked with meeting weekly and monthly lead and sales quotas while keeping my Salesforce lead pipeline clean and engaged in cadences. In 2019, I placed third in national sales during our busiest holiday week of the year, and was able to gain experience with inside sales operations during 2020 where I broke my personal record for bikes sold.

• 

  Chapman University

  • Orange County, California Area

  • Undergraduate Researcher

    • Jan 2019 - Dec 2019
    • Orange County, California Area

    Emergency Preparedness and People with Disabilities: A study into the two areas, including legislation, requirements in place for disaster planning, laws pertaining to people with disabilities, and why the mortality rate of people with disabilities Is two to four times higher than the able-bodied.

• 

  Berkshire Hathaway HomeServices California Properties

  • Torrance, CA

  • Realty Intern

    • Dec 2014 - Apr 2015
    • Torrance, CA