Experience

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  Nefertiti Media

  • Cape Town, Western Cape, South Africa

  • Founder and CEO

    • Sep 2016 - Present
    • Cape Town, Western Cape, South Africa

    Nefertiti Media is a public relations and communications agency serving a global client base from Cape Town, South Africa.Our team has extensive experience producing innovative and impactful public relations and communications solutions in Africa, the USA and the Caribbean. We have a robust network of global industry partners, and bring our energy, knowledge and networks to the table to help our clients develop and execute public relations and communications strategies that deliver the results they need.

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  Food Forward SA

  • South Africa

  • Marketing And Public Relations Specialist

    • Nov 2018 - Aug 2019
    • South Africa

    Initiated and launched a new strategic plan to expand the organisation’s reach and enable them to feed a million food-insecure people a daySecured a multi-million rand media partnership with Primedia Broadcasting Produced television and radio commercials in commemoration of FoodForward SA’s 10 year anniversary and negotiated discounted broadcast costs with DSTV and etvManaged communications and media for the annual FoodForward SA Mandela Day Food Drive in partnership with Pick 'n Pay - the largest Mandela Day activation in South Africa. Managed over 5000 volunteers working simultaneously in 6 venues across the country in four shifts per venue. Migrated volunteer registration from a semi-manual system to Webtickets, allowing for vastly improved crowd management, data collection and reporting Managed PR on behalf of FFSA for the One Small Spoon campaign in partnership with Woolworths and the World Hunger Month campaign with Food Lovers MarketLeveraged strategic relationships with valued partners and brand ambassadors like beloved celebrity chef Jenny Morris; veteran broadcaster and activist Afrika Melane; the Jive Cape Town Funny Festival and the Tygervalley chapter of the Harley Davidson club

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  University of Cape Town

  • Cape Town, Western Cape, South Africa

  • Head of Development Communications

    • Apr 2012 - Aug 2017
    • Cape Town, Western Cape, South Africa

    Communications lead for a community of over 100,000 UCT alumni and donors worldwideDeveloped and implemented print and digital communications strategies for the Development and Alumni DepartmentEditor, UCT Alumni News magazineResponsible for content management across the departmentIdentified trends and developed proactive media plans and reputation management strategiesOversaw production and quality assurance of promotional and informational materials including quarterly newsletters, annual direct mail solicitation tools, bi-annual fundraising videos and brochures, donor recognition newsletters, high-level event invitationsCollaborated with executive leadership, senior management and other key stakeholders to develop innovative strategies to help achieve long-range objectivesEstablished and maintained cooperative relations with diverse stakeholder groupsWebsite and digital channel manager

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  Centre for Caribbean Thought

  • Kingston, Jamaica

  • Research Assistant

    • Dec 2008 - Dec 2010
    • Kingston, Jamaica

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  Laragh Courseware

  • Cape Town Area, South Africa

  • Instructional Writer

    • Feb 2008 - Sep 2008
    • Cape Town Area, South Africa

    Developed e-learning coursework and assessment materials in line with instructional objectives on subject areas ranging from the use of the Adobe creative suite, to the guidelines contained within the Project Management Institute’s Project Management Body of KnowledgeCollaborated effectively with graphic designers and other communications professionals

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  Amy Biehl Foundation Trust

  • Cape Town Area, South Africa

  • Administrative Manager

    • Jan 1999 - Aug 2000
    • Cape Town Area, South Africa

    Developed and implemented streamlined administrative systems for internationally operating grantmaking NGO receiving US government fundingReviewed funding proposals for new programmes and made recommendations to directorsServed as primary liaison with chartered accountantsPrepared monthly financial reports for each of over 20 programs funded and supported by the foundation and submitted these to directorsAdministered fortnightly payroll for all programme staff (approximately 85 people)Co-ordinated the hosting of quarterly Strategic Planning Committee meetings, each with over 70 attendants, ranging from government to civil society, media and community representatives.