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Elissa Friday-cdmp is a seasoned professional with a strong background in business development and digital marketing. Based in Geelong, Victoria, Australia, she has established herself as a key player in the local business community. With a Bachelor's degree in Journalism with Distinction from Deakin University, Elissa has honed her skills in content creation, social media marketing, and digital strategy. Her expertise in digital marketing has been further refined through certifications from the Digital Marketing Institute and Google Digital Garage. As a Sole Membership Consultant at the Geelong Chamber of Commerce, Elissa has successfully driven revenue growth, developed strategic relationships, and created engaging content for members. Her experience spans over two years, during which she has hosted Masterclasses, created and hosted events, and collaborated with the Digital Marketing and Events team. Elissa's educational background also includes a Three Term Diploma in First Class from Leith's School of Food and Wine and a part-time Bachelor of Laws (LLB) from Deakin University.

Credentials

  • The Wellbeing Lab: Certificate in Creating Wellbeing for Small Business Workplaces (In Partnership With Business Victoria)
    The Michelle McQuaid Group
    Sep, 2022
    - Apr, 2026
  • The Fundamentals of Digital Marketing
    Google Digital Garage
    Apr, 2021
    - Apr, 2026
  • Three Term Diploma
    Leiths School of Food & Wine
    Jul, 2009
    - Apr, 2026

Experience

    • Membership & Corporate Partnership Development
      • Nov 2021 - Present

      Sole Membership Consultant. New member prospecting.Responsible for membership sales and revenue. Meeting revenue targets. Presenting & hosting Masterclass on business networking. Responsible for maintaining sales strategies, sales plans, and campaigns. Actively pitching, proactive in driving new business, and in developing strategic relationships.Key point of contact for members. Member engagement and communication. Community engagement.Business Development. CRM, HubSpot, WordPress, Excel, etc.Aquisition, retention, and upgrades.Building and maintaining strong professional relationships, across all levels including C-Suite. Networking, and attending Chamber and other events. Creator and host of Chamber Coffee Catch Up events. Working with Digital Marketing and Events team on creative strategies and content ideas for driving revenue.

Education

  • Deakin University
    Bachelor (B.A.)Degree (Majoring in Journalism) WITH DISTINCTION, Journalism
  • Digital Marketing Institute
    Certified Digital Marketing Professional, Digital Marketing
  • The Wellbeing Lab
    A Michelle McQuaid Program
  • Google Digital Garage
    Digital Marketing
  • Leith's School of Food and Wine
    Three Term Diploma, First Class
  • 2024 - 2028
    Deakin University
    Bachelor of Laws (LLB)

Suggested Services

This profile is unclaimed. These are suggested service rates with 0% commision upon successful connection

Industry Focus. “Non-profit Organization Management”

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