Bio
Credentials
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Project Management
TelefónicaAug, 2008- Apr, 2026
Experience
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Telit Cinterion
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Israel
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Global Forecasting & Business Analysis
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Feb 2020 - Present
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Israel
Responsible for sales global forecast. Focused on processes and high forecast accuracy. Interface with supply planning. Prevention of eventual surplus risks or shortages of demand. Analysis of commercial budget and business in general
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Dinaco S.A.
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Rio de Janeiro Area, Brazil
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Business Operations Manager
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Mar 2016 - Sep 2019
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Rio de Janeiro Area, Brazil
- Developed Business Operations department. Focus on data management and projects development.- Worked closed to Sales, Pre and Post Sales, Marketing, IT etc. to drive business operations activities;- Contribute to company with valuable business insights from data analyses and market, competitors and trends worldwide evaluation.- Merged commercial and marketing data, oriented for revenue growth. Developed sales channels, competitor’s analysis, internal optimization and operations maximization.- Definition of policies, processes and commercial levers. Follow-up of the commercial performance, search for innovation opportunities, objective oriented and continuous and sustainable growth of the company.- Acting as a commercial planning, controlling the key performance indicators, act in the commercial gaps and guarantee the growth plan.- Market intelligence: monitoring, geomarketing, trend studies, analysis of new markets and study of competitors;- Responsible for the marketing plan, press relations, relationship with industry associations, researches and participation in fairs and events.- Ensure the maximum competitiveness of our products and services. Argumentation, knowledge of the competition, deep knowledge of Dinaco products portfolio, market gaps and support the commercial area.- Sales channel development projects;- Development of incentive programs;- Transit between all areas of the company, making the necessary connections for good commercial development
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Brazil
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Telecommunications
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700 & Above Employee
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Business Operations Manager
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Jul 2013 - Feb 2016
- Managed team focused on the planning, data management and projects related to B2B sales channels. - Responsible for KPIs (definition, control and analyses). Contributing to drive the business.- Interacted with Marketing, Sales Support, IT and TIM globally to implement B2B projects.- Development of the corporate segment nationwide. Projects for sales channels development and business process improvements.- Market analysis: Competitive monitoring, geomarketing, commercial operations planning, market research and trends studies.- Structuring and management of the performance indicators center. Routine reports and specific analyzes of the quantitative and qualitative commercial indicators. Synergy between the levers of commercial incentive (sales policy, commissions, campaigns, relationship programs)
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Commercial Planning Manager
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Mar 2011 - Jul 2013
- Responsible to structure Sales Plan and Strategic Plan areas.- Acting as agent of changes in the commercial area. Management of Quantitative and Qualitative Performance Indicators.- Planning of commercial and financial objectives. Management and control of commercial performance.- Analysis of the financial health of the sales partners.- Management of the sales channel budget.
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Electronic do Brasil
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Rio de Janeiro
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Manager
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May 2009 - Mar 2011
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Rio de Janeiro
- Revenue growth by 43% in the first year.- Management of commercial and financial departments. Implantation of the concepts of budget control, sales plan, purchasing plan, stock control and financial management.- Restructuring of the commercial and administrative departments:- Strengthening the sales area. Increase of the internal and external sales team, sales management and incentive programs.- Restructuring the telemarketing sector.- Implantation of financial and administrative control processes.- Development of partnerships.
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Telefónica
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Rio de Janeiro
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Consultant – Commercial and Projects Management
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Jul 2008 - May 2009
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Rio de Janeiro
Segment: Small and Medium Offices sales segment- Regional diagnostics and business performance management;- Market performance and commercial performance analysis;- Review of budget planning;- Portability: Analysis of the different scenarios in Brazil;- Sales plan;
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TIM Brasil
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Rio de Janeiro Area, Brazil
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Consultant – Corporate Sales Channel
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Apr 2002 - Jul 2008
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Rio de Janeiro Area, Brazil
Development in several departments, starting with regional scope with Planning and Marketing activities for RJ/ES/MG. Evolution for activities nationwide, from September 2003, through segments as consumer market (Indirect Channels and Pre-Paid) and corporate market, where I finished this passage through the company, with activities focused on Commercial Planning and Marketing. Main assignments in the last position:- Sales and resource planning for corporate sales channels.- Economic and profitability analysis of corporate sales channels.- Review and restructuring of the information and performance analysis center.- Responsible for the remuneration and commissioning policies of corporate sales channels.- Structuring and implementation of the outsourced sales force excellence program.
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CSC BRASIL
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Rio de Janeiro
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Projects Coordinator - Marketing
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May 1999 - Mar 2002
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Rio de Janeiro
- Sales and large account planning.- Evaluation of CRM and IT processes of large accounts- Responsible for the leads (new sales opportunities) program.- Elaboration and coordination of telemarketing actions.
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Electronic do Brasil
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Rio de Janeiro
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Projects Coordinator
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Sep 1995 - May 1999
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Rio de Janeiro
Management of sales opportunities for enterprise telephony systems, installations and hardware integrations.- Sales and Technical teams supervisor.- Marketing plan.
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PricewaterhouseCoopers
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Rio de Janeiro Area, Brazil
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Audit Assistant
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Sep 1994 - Sep 1995
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Rio de Janeiro Area, Brazil
Participation in accounting audits for large companies.- Analysis of balance sheets, bank reconciliation, physical inventory and other accounting work.
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Education
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Reichman University - Executive Education
Master of Business Administration - MBA, Business Development and Strategy Track -
2019 - 2021IDC Herzliya
MBA Strategy & Business Development Track, Business -
1998 - 1999FGV - Fundação Getulio Vargas
Masters degree, Marketing Management -
1993 - 1998Universidade Cândido Mendes
Business Administration Bachelor, Administração de Empresas
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