Experience

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  St Paul's School

  • Brisbane, Australia

  • Director of Marketing and Communications

    • Jun 2015 - Present
    • Brisbane, Australia

    Reporting to the Headmaster and a member of the school's Senior Leadership Team, I am responsible for the planning, development and implementation of the school's strategic marketing and communications plan.My work at St Paul's has been described by The Educator magazine as having 'revolutionised' the internal and external marketing functions of the School thanks to a cutting edge strategic marketing approach.Through concerted social and traditional media engagement, thought leadership, strategic partnerships with the corporate sector and unique internal products, St Paul's is now widely recognised as one of Australia's most innovative schools.

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  Marketpoint

  • Brisbane, Australia

  • Managing Director

    • Feb 2020 - Present
    • Brisbane, Australia

    Marketpoint is an independent communications consultancy that specialises in brand development, corporate communications and strategic marketing.We help businesses find their point of difference in a crowded marketplace. Whatever makes your organisation special, Marketpoint will identify how this can help set you apart from your competitors and carve out your own brand identity.Marketpoint is a full-service consultancy offering expertise in strategic marketing, public relations, digital and social media, blogging, issues and crisis management, reputation management, media relations and speech-writing.

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  Mathew Hale Public Library

  • Brisbane

  • Board Member

    • Jun 2017 - Oct 2019
    • Brisbane

    Recommended and appointed to the Board of this not-for-profit think tank working to affirm leadership and biblical preaching in the Brisbane Anglican Diocese.

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  North Pine Anglican Church

  • Brisbane, Australia

  • Communications Ministry Leader

    • Apr 2014 - Apr 2017
    • Brisbane, Australia

    A non-executive not-for-profit volunteer position, I provide top level communications strategy for North Pine Anglican Church in Brisbane's northern suburbs. Focusing on both internal and external communications, the church is currently seeking to raise its profile in the local community, communicate more effectively with its members, build a sense of belonging among its attendees, and craft a new strategic vision for 2020.

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  Sefiani Communications Group

  • Australia
  • Public Relations and Communications Services
  • 1 - 100 Employee

  • Account Director and Brisbane office manager

    • Jan 2013 - Jun 2015

    I relocated to Brisbane in January 2013 and headed up Sefiani's Brisbane office. About Sefiani: Since 1999, Sefiani Communications Group has helped a range of brands from travel to professional services with brand marketing, managing their reputation, stakeholder engagement and issues management. The Group is a highly regarded, and award winning, independent agency that has played a key role in forming a national network of communication professionals.

  • Account Director

    • May 2012 - Jan 2013

    Sefiani Communications Group is a leading Australian strategic communications firm. I was Sefiani's team leader for national clients in the banking, accounting, recruitment, legal and taxation sectors.I significantly grew the media share of voice for my clients while enhancing their corporate reputation through the formulation and implementation of thought leadership programmes, crisis communications and issues management, and the design of tailored communications strategies across traditional, online and social media.

  • Senior Account Manager

    • Dec 2010 - May 2012

  • Account Manager

    • Jan 2009 - Dec 2010

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  Napier & Blakeley

  • Brisbane Area, Australia

  • Marketing Adviser

    • Jul 2006 - Dec 2008
    • Brisbane Area, Australia

    Napier & Blakeley is a national quantity surveying and property tax consultancy. I implemented the national marketing strategy as well as assisted in its formulation. I was also responsible for company internal communications and the design and distribution of all marketing collateral.

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  Palliative Care Australia

  • Canberra, Australia

  • Marketing and Events Consultant

    • Jul 2005 - Jun 2006
    • Canberra, Australia

    Palliative Care Australia is the peak national body representing hospices and palliative care organisations in Australia. I was responsible for helping raise the awareness of palliative care in Australia, including media relations and profile raising of senior executives and care providers; event management, promotional collateral, and liaison with the state representative bodies.

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  The Communication Link

  • Canberra Area, Australia

  • Media and Events Officer

    • Mar 2003 - Jul 2005
    • Canberra Area, Australia

    The Communication Link is an event management and media management consultancy.Starting as an intern while completing university, I was hired full time upon graduation as an event manager working with a diverse range of clients, particularly Government (Defence).