Experience

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  Marketplace by APM

  • Canada
  • Broadcast Media Production and Distribution
  • 1 - 100 Employee

  • Executive Editor

    • Nov 2022 - Present

    Overseeing a national broadcast newsroom of editors, reporters, producers, and hosts. Focused on editorial initiatives, content planning, staff development, and building on the legacy of our journalism to serve a new public media audience.

  • Director

    • May 2021 - Nov 2022

    Focused on audience growth, revenue and developing talent for the on-demand unit, including managing podcast development and launches, and newsletter strategy. Served as deputy to the executive director, taking over responsibilities when needed, including backfilling for senior producers across multiple shows. Led on-demand unit, a team spanning podcasts, social media, newsletters and product, as interim executive director for a year. As interim, managed relationships across the company in marketing, audience insights, sales, sponsorship, fundraising, major gifts, and institutional giving.

  • Senior Project Manager, On-Demand

    • Sep 2020 - May 2021

    Focused on audience and revenue growth across the on-demand portfolio. Duties include acting as senior producer for the Make Me Smart portfolio, which covers a podcast, newsletter and smart device skill.

  • Senior Project Manager, Brand

    • Jun 2018 - Sep 2020

    Focused on connecting the editorial team to the enterprise. Served as project manager for several cross-functional teams to launch multiple products and audience-growth initiatives, including newsletters, a CRM system, and MP's first voice-controlled product, Make Me Smart by Marketplace, designed specifically for the Alexa platform.

  • Interim Senior Producer, Digital

    • Feb 2017 - Jun 2018

    Managed a rapidly growing digital team during a leadership transition, launched the video department, specialized team members to encourage ownership of platforms and shows, revamped MP’s Instagram feed to focus on graphics and original visuals, incorporated analytics into team’s daily and long-term strategy.

  • Digital Editor

    • Feb 2016 - Feb 2017

    Edited and copyedited online content, including articles, visuals, social media and the newsletter. Copyedited online versions of radio content. Blogged daily news pieces and wrote features.

• 

  North Coast Journal

  • Eureka, CA

  • Digital Media Consultant

    • Sep 2015 - Dec 2016
    • Eureka, CA

    Review and develop policy for the newspaper's strategy around digital products and social media feeds.

• 

  Trinity Ventures

  • Menlo Park, CA

  • Content Creation Specialist

    • Sep 2015 - Feb 2016
    • Menlo Park, CA

    Developed and executed content strategy to highlight the firm's portfolio and team's expertise.

• 

  CNET Networks

  • San Francisco Bay Area

  • Staff Writer

    • May 2012 - Mar 2015
    • San Francisco Bay Area

    Publish breaking news, report and write articles, and live blog during announcements/keynotes. Started as a general assignment reporter and promoted to beat reporter in June 2012. Past areas of focus include social media and the sharing economy. Most recent beat: Amazon, e-commerce and mobile payments.

• 

  Eureka Times-Standard

  • Eureka, California

  • Staff Writer/Social Media Editor

    • Dec 2007 - May 2012
    • Eureka, California

    Covering Humboldt County government, surrounding small cities and natural resources; developed and managed newspaper's Facebook and Twitter presence starting in April 2010; managed online content starting in April 2011; former beats include the city of Eureka (county seat), health, education and general assignment.

• 

  The Spokesman-Review

  • Spokane, Washington Area

  • Chips Quinn Scholar

    • Jul 2007 - Nov 2007
    • Spokane, Washington Area

    Wrote news and features for Metro desk and community pages.

• 

  Center for Integration and Improvement of Journalism

  • San Francisco Bay Area

  • Assistant Program Manager

    • Aug 2005 - Jul 2007
    • San Francisco Bay Area

    Assisted in the planning and operation of programs and workshops, maintained databases and website content at nonprofit based out of San Francisco State University.

• 

  Oakland Tribune

  • Oakland, California

  • Business Intern

    • Jul 2006 - Oct 2006
    • Oakland, California

    Wrote features, business profiles, earning reports and briefs.

• 

  VoIP Magazine

  • San Francisco Bay Area

  • News Intern

    • Jan 2006 - Mar 2006
    • San Francisco Bay Area

    Wrote articles daily for the magazine’s online news section, coverage of wireless and Voice over IP technology, as well as other telecommunication news.

• 

  Oakland Tribune

  • Correspondent

    • 2005 - 2005

• 

  SHN Theatres

  • San Francisco Bay Area

  • Public Relations Assistant

    • Oct 2002 - Jan 2004
    • San Francisco Bay Area

    Managed news clips, press kits, gift bags, press contacts, and escorted talent and wrote press releases for in-house PR.

• 

  AsianWeek

  • San Francisco Bay Area

  • Intern

    • Apr 2002 - Aug 2002
    • San Francisco Bay Area

    Wrote articles, built relationships with sources, attended events and press conferences, and copy edited.