Bio
Experience
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TIAA
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Boston, NYC, Charlotte
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Senior Director, Brand Execution ('13 - '23); VP, Creative Services M...
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Apr 2011 - Feb 2023
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Boston, NYC, Charlotte
* Managed the creation of the TIAA visual brand as well as guidelines and templates. Conducted brand reviews and training for internal and external agency partners. * Managed and gave creative guidance to the design, copy and proofreading functions based in three primary locations (Boston, Ne...
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Bank of America
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Boston, Wilmington, DE
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ECS (internal agency) - SVP, CD ('09 - '11) Columbia Mgnt - SVP, Crea...
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Sep 2005 - Mar 2011
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Boston, Wilmington, DE
* Hired at Columbia Management to establish a full-service creative team and bring creative development in-house. Developed a 20-person team whose functions included design, copy (freelance) print production, account and proofreading. The team was responsible for developing all marketing materi...
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Creative Director
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Jun 2003 - Sep 2005
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Boston
Freelance art direction, design and production, specializing in creative variable data print solutions.
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Scudder Investments
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Boston, Chicago
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VP, Creative Services Manager ('99 - '03); AVP, Creative Director (&#...
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Aug 1998 - Jun 2003
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Boston, Chicago
* Brought in to manage Scudder Direct Creative Services team of seven associates. Through consolidation of four marketing departments (Direct, AARP, DCS and Intermediary), team grew to over 45 associates in two locations (Boston & Chicago). Developed cohesive team of associates from five se...
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Fidelity Investments
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Boston
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Creative Director
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Nov 1992 - Jun 1998
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Boston
* Directed an eight-person design team that served Retail, Annuity and Advisor business lines.
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Steinert and Assoc. Advertising Agency, NY, NY
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New York, New York
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Senior Art Director
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1990 - 1992
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New York, New York
* Major Clients: Chemical Bank, Manufacturers Hanover, AT&T, Gold MasterCard.
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Education
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Massachusetts College of Art and Design
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