Experience

• 

  Boston Convention Marketing Center

  • United States
  • Events Services
  • 1 - 100 Employee

  • Director, Marketing Design

    • May 2023 - Present

  • Marketing Design Manager

    • Feb 2016 - Present

    The Boston Convention Marketing Center is a joint effort of the Massachusetts Convention Center Authority and the Greater Boston Convention & Visitors Bureau to market and sell the Boston Convention & Exhibition Center, the John B. Hynes Veterans Memorial Convention Center, and The Lawn On D

• 

  Massachusetts Convention Center Authority

  • Graphic Designer

    • Oct 2013 - Feb 2016

• 

  Full View Communications

  • Boston, MA

  • Owner

    • Oct 2008 - Dec 2013
    • Boston, MA

    • Founded graphic design and Internet marketing communication services firm to coincide with print services partner• Designed, executed and managed production of numerous print and online projects including; logos, stationery packages, brochures, direct mail, print ads, indoor and outdoor retail signage, websites and banner ads. Responsible for estimating, purchasing, scheduling and production management• Expanded competencies to include email-marketing and website development services as the exclusive Boston area distributor for a national email marketing aggregator• Created and deployed email campaigns for a diverse group of retail clients utilizing a proprietary cross promotion platform to deliver targeted email promotions to hyper local markets• Partner in the development of an event production division specializing in multiple vendor community and non-profit events • Project Manager and Creative Director for a non-profit agencies annual fund raising event which included rebranding, all planning, development, promotion, pre-event production and on-site execution. • Designed, lead development and managed websites and social media marketing for public events

• 

  South Boston Chamber of Commerce

  • Interim President

    • 2006 - 2012

• 

  Nextgen - Next Generation Printing

  • Greater Boston Area

  • Marketing & Creative Services Manager

    • 2008 - 2008
    • Greater Boston Area

    • Planned, designed and executed the entire rebranding program of multi-disciplined print services firm that included a comprehensive corporate identity program, website design, sales and marketing material, direct mail campaigns, trade show booth and promotional material • Account manager and project coordinator for numerous clients and projects including; cross media marketing projects, variable data direct marketing campaigns and online print solution programs

• 

  Communication Grafx, Inc.

  • President

    • 1993 - 2008

    • Successfully developed and executed management, operational, and functional aspects for the first of its kind - integrated high-end typography and color pre-press firm utilizing leading edge technologies.• Developed and directed process and procedures, workflow, QA, scheduling, plant layout and build out• Focused services on the quality needs and requirements of the highest end of the market that included; major advertising agencies, graphic design, direct marketing firms, and marketing departments in the financial services sector• Presented the companies capabilities to creative service buyers and corporate purchasing agents that lead to the development of long-term relationships with major accounts • Developed and executed strategies including equipment evaluation and selection, partnerships and acquisitions to expand upon the firms products and services during unprecedented technology advances • Recruited and retained top talent through effective management and the successful conveyance of the companies’ vision• Initiated strategies to position the company for merger or acquisition, evaluated offers and negotiated the sale of manufacturing operation

• 

  Composing Room of New England

  • Greater Boston Area

  • Sr. Account Manager / Marketing Director

    • 1975 - 1993
    • Greater Boston Area

    • Initiated and oversaw the on-site exhibition of a major international creative awards show• Designed and managed all aspects of production of a 1,200 page, 4 volume, type specimen catalogs• Developed and managed 3 of the companies’ top 5 accounts • Managed production and execution of a series of 8 titles for Time Life Books, The Old West