Experience

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  ROC HOSPITALITY LLC

  • Miami-Dade County, Florida, United States

  • Task Manager

    • Jul 2022 - Present
    • Miami-Dade County, Florida, United States

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  Orlando, Orlando North, Lake Mary and Lake Buena Vista, FL

  • Orlando, Florida Area

  • General Manager

    • Mar 2013 - Sep 2020
    • Orlando, Florida Area

    As General Manager with Hyatt Place, I led the overall development and opening of Hyatt Place hotel in Daytona beach 2013 and Orlando Lake Buena Vista in 2016, contributing these notable outcomes:» Facilitated hiring, onboarding and training, and led, mentored and motivated staff which led to highly skilled team.» Built sales and operations, ordered furniture, fixtures and equipment, sourced and selected vendors, tracked progress, wrote 5-year business plan, prepared budget, and consulted on sales strategy development resulting in sustainable operations from the ground-up and timely open of hotel.» Launched brand to market, drove brand analysis, and devised marketing plans which raised brand awareness and enhanced presence across markets/territories.» Created plans, oversaw event management and catering/menu development, and conducted guest needs analysis all of which improved space usage including consumption of guest rooms and longevity of stay, and strengthened outcomes of meetings and events across hotel meeting spaces.

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  Marriott Hotels

  • Daytona Beach, Florida Area

  • General Manager

    • Jan 2015 - Dec 2015
    • Daytona Beach, Florida Area

    Temporary Duel GM for hotel in transition.

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  Hyatt Place Lake Mary/Orlando North

  • Hyatt Place Lake Mary / Orlando - North

  • General Manager

    • Jun 2010 - Feb 2013
    • Hyatt Place Lake Mary / Orlando - North

    As a strategic consultant and trusted advisor I provided valuable input on business plan and sales strategy development resulting in these significant successes:» Introduced strategies to negotiate, close and secure deals which drove strategic growth across national, consortia and local accounts.» Built top-notch sales team, set goals, detected cost-saving opportunities, and established improvements to stabilize hotel performance which in turn increased occupancy while reshaping and correcting revenue trajectory for newly developed hotel.» Revived and motivated operations teams to deliver against guest services, F&B, reporting, training, HR and event planning metrics which minimized staff turnover and heightened operational efficiency and effectiveness.» Drove brand development, managed web site needs, and devised and executed brand strategy and initiatives which boosted revenues and web site traffic, maximized statistic systems, and led to 4.75 score out of 5.0 on web site scorecard.

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  Space Coast Hospitality Management Services

  • Cocoa Beach Florida

  • District General Manager

    • Jul 2003 - Jan 2010
    • Cocoa Beach Florida

    Assisted with regional assignments and responsibilities with many brands and delivered these key results:» Secured 60,000 sq. ft. of leased outlets and offices which in turn expanded facilities.» Set and surpassed sales goals, and controlled regional operational and marketing budget, cost and P&L which increased revenues and profits, and strengthened brand across hotel properties.» Drove research, analysis and reporting, maintained system perimeters, and in turn out-performed competition in RevPar, ADR and Occupancy penetration.» Renovated properties, opened hotels, hired and trained staff, initiated audits and operational, financial and quality assurance controls, and devised revenue management strategy, reports and action plans resulting in culture of excellence, and optimal quality and efficiency.» Wrote staff/safety handbooks, procedure manuals, operational forms and compliance reports which provided personnel within in-depth knowledge of operations.

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  Earlier Background

  • Brevard County Florida /

  • Earlier work experience

    • Jan 1972 - Aug 2002
    • Brevard County Florida /

    Howard Johnson Express GMDoubletree Hotel accountingGeneral Manager Herbie K's 1950 DinerCracker Barrel assistant GMMarriott Inner Harbour food and beverage manager