Experience

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  FoQus Music Entertainment, LLC

  • Greater New York City Area

  • Public Relations Director

    • Oct 2011 - Present
    • Greater New York City Area

    Drafting press releases, optimize and update web content, respond to media inquiries and organize press events for their organizations, also draft internal releases or newsletters, or write blast e-mails to members and/or volunteers. Participate in the development of marketing strategies and campaigns for their organizations.

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  Bed Bath & Beyond

  • Marketing Analyst

    • Feb 2011 - Present

    As a market analyst for Bed Bath and Beyond, I develop research plans, analyze research results and offer marketing strategies. I meet with potential clients/vendors to ascertain their marketing goals. Then, collect customer demographic information (e.g., gender, income, age) and market data (e.g., competition prices, distribution channels, industry sales) through primary research methods (such as questionnaires, surveys and focus groups) and secondary research (information from industry associations, statisticians and marketing experts). From this data, I generate reports that analyze customers, competition and the industry using charts, graphs and explanatory text. The reports offer insights to the client about product potential and marketing strategies.

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  Atria Senior Living Group

  • Cranford, NJ

  • Engaged Life Assistant

    • Nov 2006 - Jan 2012
    • Cranford, NJ

    As a concierge at Atria Senior Living, I was responsible for greeting guests, welcoming them to your facility, and assisting in the needs of both our residents and their family members. In my position as the Engaged Life assistant, I aided the Recreational Therapy Director with daily, weekly, and monthly itineraries for our residents and their family members. My task were but not limited to, planning holiday events, birthday parties, sporting events, and resident outings. On daily basis I aided in creating different activities that proved both entertaining and stimulating to our residents. I also have exp. Planning appropriate activities for our residents in the Alzheimer and Dementia Units.