Experience

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  P-TAL (Punjabi Thathera Art Legacy)

  • India

  • Graphic Designer

    • Jan 2024 - Present
    • India

    P-Tal is a contemporary kitchenware and cookware brand which sells authentic brass, copper and bronze utensils made by Punjabi artisans. I am engaged in creating graphics of kitchenware for social media posting, running ads and adding A+ content for the brand's Amazon page.

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  Ekank Technologies

  • South Delhi, Delhi, India

  • Visual Storyteller/ Illustrator

    • Jan 2021 - Dec 2023
    • South Delhi, Delhi, India

    I started at my current workplace as an Illustrator and Graphic Designer. Along the way, my responsibilities included fulfilling all graphic design, illustration, video editing and social media requirements that the different teams of this company brought up. 1. Design: In the past months, I have worked on a plethora of creative projects– - Graphics, posters and illustrations for newsletters, websites and brand partners' screens.- Digital comics and visual stories for various established authors.- Illustrations for printed comic books, bookmarks, art prints and stickers.- Editing vox pop videos and interviews with authors and organisations.- Overseeing the end-to-end process of merchandise, from digital versions to printed products.2. Social Media Planning and Strategies: I worked closely with the social media team. Formulating social media plans, brainstorming ideas and mood boards, and creating the graphics for the same– these were an integral part of my overall responsibility.3. Community Management: Apart from these, I was also responsible for monitoring and managing Ekank's visual creator community. This involved:- Streamlining the processes and flow of work.- Building guidelines which allowed room for creativity while being in sync with ThisDay's (a product of Ekank Tech) brand identity. - Reviewing the quality of the work produced by creators and ensuring it upholds the brand guidelines.- Ideating and brainstorming community engagement programs.- Facilitating the stipend release process and ensuring a seamless experience for both Ekank and the visual creators.In the duration of my service as a Designer at Ekank, their product 'ThisDay.App', a digital cultural storytelling platform was selected to be a part of Google Play's Appscale Academy's Class of 2023!

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  Rubric Publishing

  • New Delhi, Delhi, India

  • Typesetting and Graphic Designer

    • Sep 2023 - Nov 2023
    • New Delhi, Delhi, India

    As a Graphic Designer at Rubric Publishing, my main task was to design several academic books on various subjects (eg. Class 7th History and Civics). I designed typesetting templates which were to be used as a reference for other books.

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  Writer's Pocket

  • New Delhi, Delhi, India

  • Illustrator and Graphic Designer

    • May 2023 - Oct 2023
    • New Delhi, Delhi, India

    At Writer's Pocket, a publishing platform for up-and-coming young writers, I worked as an illustrator and graphic designer and designed book covers for publishing. The platform connected the designers to the authors for a seamless process of understanding the idea behind their books and creating a book cover design suitable to the respective author.

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  The Year Project

  • Illustrator and Graphic Designer

    • Aug 2020 - May 2021

    For the Annual Diary Kit Design Competition 2020 hosted by the National Institute of Fashion Technology (NIFT), my teammates and I created a sustainable clothing-themed stationery kit. We took this assignment outside of the classroom and started a small business selling these sustainable stationery products. We designed the stationery and packaging to be sustainable and environment-friendly, managed customers and established an overall social presence of the brand on Instagram while curating ads and promoting our content through collaborations.

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  BLUeSINGA

  • Kolhapur, Maharashtra, India

  • Illustrator and Graphic Designer

    • Nov 2020 - Jan 2021
    • Kolhapur, Maharashtra, India

    I was hired as a freelancer by 'BlueSinga', a company providing environmental technology services, to create a mascot for their brand corresponding to their company logo. My major task was character designing, other than that I worked on some promotional banners, posts and short animations for their social media as well.

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  Ontrack Technologies Private Limited

  • Bengaluru, Karnataka, India

  • Graphic Designer and Social Media Manager

    • Oct 2020 - Dec 2020
    • Bengaluru, Karnataka, India

    As a part of my university curriculum, I interned as a graphic designer for a company called 'Ontrack' which provides bike rental and repair services in Bengaluru. I helped create their social media plan and the daily posts for their Instagram page. I worked on an animation project as well.