Bio
Credentials
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SCUBA
NAUI Pacific Rim
Experience
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Freelance (Self employed)
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San Diego, California, United States
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Content Manager
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Jun 2023 - Present
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San Diego, California, United States
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Contract
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North America
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Consumer Advocate
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Mar 2019 - Present
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North America
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Freelance
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United States
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Copywriter / Creative Director / Brand Development Lead
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Mar 2023 - Aug 2023
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United States
Media, Advertising, Branding, Communication, Marketing, Multi-media, Campaign development
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Ingram Micro
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Remote
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Senior Writer
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Jan 2016 - Mar 2023
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Remote
Creating and developing ads for some of the world's largest IT companies including: Apple, Lenovo, Cisco, Microsoft, within Agency Ingram Micro. Wrote short- and long-form content, specializing in video, digital, posters and everything else.
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ExpertsUnlimited
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Southern California
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Writer / Content Manager
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Apr 2014 - Jan 2016
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Southern California
Writing and ads, creating video, collateral and managing content for multiple accounts.
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Dent Advertising Agency
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Greater Los Angeles Area
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Creative Director
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Oct 2013 - Feb 2015
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Greater Los Angeles Area
Working with terrific clients to raise their bottom lines and elevate their brands.
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St. Mark Golf Club and Lakehouse Hotel & Resort
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San Marcos, CA
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Marketing Coordinator
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Apr 2013 - Apr 2014
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San Marcos, CA
Managing content for multiple social accounts, writing, editing and creative directing monthly newsletter, eblasts, print ads, etc. Working directly with Director of Operations, Director of Golf, Director of Agronomy, Director of Food and Beverage and Director of Sales and Marketing to help build membership, increases sales, improve branding, increase market outreach, etc. Also worked directly with GolfNow representatives to improve bottom line by promoting Stay and Play packages as well as tee times and membership drives. Oversaw major increase of social media followers by no less than tenfold. Moderated yelp! accounts. Worked with vendors to procure everything from branded golf bags, to yardage markers, to course signage, to clothing and accessories, etc.
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Senior Interactive Copywriter
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Jan 2013 - Feb 2013
Concepting/writing eblasts, brochures, print, video and television for Mazda North America.
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DRAFTFCB INTERACTIVE
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Costa Mesa
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Senior Copywriter
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Oct 2012 - Dec 2012
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Costa Mesa
Duties included writing broadcast: TV, radio and other media for major global launches and ongoing campaigns.
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NYCA
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Encinitas
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Senior Writer
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May 2010 - Feb 2011
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Encinitas
Developing, writing, presenting, creative directing and producing campaigns in a wide array of media including: web content, social media, Tivo, POS, broadcast for international billion-dollar companies like TaylorMade Golf, adidas and Dick's Sporting Goods, to name a few.
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United States
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Higher Education
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700 & Above Employee
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Instructor
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Aug 2005 - Jul 2010
Taught grad-level Integrated Concepts class to help students create fresh mulit-level integrated campaigns build their portfolios before graduating. Many students won awards from the work they created in the classes I taught with other talented and dedicated teachers. Co-teachers included: Niraj Zaveri, Jules Van Gelder, Xanthe Hohalek, Jake Slody, etc.
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Instructor
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2006 - 2010
Taught Integrated Concepts class to grad-level students. Many of their campaigns won accolades and awards.
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Interactive Copywriter
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Jan 2010 - Feb 2010
Developing/writing creative materials for Lexus in media ranging from Web Content to DirecTV to TV to print, social media and many others.
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Copywriter
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Apr 2006 - Nov 2008
Honda Ridgeline, Honda Odyssey, Honda Accord, Honda Classic Golf Tournament
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Copywriter
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Jun 2004 - Oct 2005
Writing everything from TV spots to print ads to billboards to brochures, etc., for a wide range of clients including: Callaway Golf, California Avocados, Sharp, Best (Sage) Software, Beverly Center, 21st Century Insurance, Univision and a few others.
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Copywriter
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Feb 2004 - Jun 2004
Uncle Ben's, Pennzoil, Sony PlayStation, Nissan, Jimmy Dean
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Copywriter Intern
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Aug 2003 - Nov 2003
Winter X Games, new business
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Freelance Copywriter
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Aug 2003 - Sep 2003
Papa John's, AT&T, Hawaii Tourism
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Education
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1993 - 1996University of California, Santa Barbara
BA in English, with initial studies in Communication -
2000 - 2002creative circus
Certificate, Copywriting -
1994 - 1996UC Santa Barbara
Bachelor's degree, ENGLISH LANGUAGE AND LITERATURE/LETTERS -
1994 - 1996UC Santa Barbara
Bachelor of Arts - BA, English Language and Literature, General -
2000 - 2002The Creative Circus
Diploma, Commercial and Advertising Art -
2000 - 2002The Creative Circus
Certificate, Copywriting -
UC Santa Barbara
Bachelor of Arts - BA, English Language and Literature, General -
2000 - 2002The Creative Circus
Certificate, Copywriting -
2000 - 2002The Creative Circus
3.14159265...
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