Experience

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  PostFinance

  • Switzerland
  • Financial Services
  • 700 & Above Employee

  • Data Driven Business Expert

    • Mar 2021 - Present

    The goal of this new role and new organisation unit is:- Leverage the organisation with data and analytics (i.e. increase revenues or reduce costs/risks)- Bridge the gap between Data disciplines and Business- Challenging existing processes, tools, and projects - Identifying, evaluate, and prioritize new use cases- Working with interdisciplinary teams - Using state-of-the-art analytics and data science methodology

  • Head Investment Marketing

    • Jul 2018 - Mar 2021

    As head of the marketing conception and product management teams within Investment Solutions I try to combine the product and the client view in a promising way. The use of Analytics plays a key role, e.g. predictive analytics for targeted marketing.

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  UBS Switzerland AG

  • Head BP Predictive Analytics & Data Mining

    • Jan 2017 - Jun 2018

    After working several years as Head BP Pricing & Analytics I focused more on more complex Analysis within the field of Predictive Analytics & Data Mining. This includes sophisticated Pricing Models, Cross-, deep-, and upselling opportunities, churn models, process optimization, and many other applications. I use a broad range of methods and algorithms to identify e.g. individual behavior patterns, very large datatsets of structured and unstructured data (text mining), and entity analytics. We worked closely together with Marketing and Marketing Automation.

  • Head BP Pricing & Analytics

    • Jan 2011 - Dec 2016

    Development of multi-dimensional Pricing Models, Client Segmentation, Data Mining, Predictive Analysis, Campaign Selections, Portfolio- and Product Analysis, and development of tools

  • Data Analyst

    • Jan 2005 - Dec 2010

    Risk Management, Portfolio- and Product Analysis, Predictive Analytics, Product Suitability Analysis, developing a tool for the Covered Bond Program (selecting, flagging, substitution, reportings), a broad range of analysis and methods

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  Schweizerischer Bankverein

  • Zürich und Umgebung, Schweiz

  • BEM - Berufseinstieg für Mittelschulabsolventen

    • Feb 1990 - May 1992
    • Zürich und Umgebung, Schweiz

    Learning program and stages in different banking areas