Experience

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  Trojan Marketing Group

  • United States
  • Advertising Services
  • 1 - 100 Employee

  • Director of Media Production

    • Aug 2023 - Present

    ·Oversee agency's Media Department, including the smooth operation of four concurrent client accounts from conceptualization of campaign to execution.

  • Media Producer

    • Sep 2021 - Sep 2023

    TMG is a full-service, student-run, pro-bono marketing agency at the University of Southern California, crafting story-driven marketing campaigns for businesses and non-profits throughout Los Angeles.· Collaborated with a team of 10-15 to strategize and implement marketing campaigns over an annual timeline, focusing on market research, audience analysis and creative strategy. · Developed and pitched assets for the “Amoeba Music” account, including all stages of production for video commercial that reached a 30k+ audience through various platforms.· Generated, researched, and pitched campaign for independent LA bookstore “The Ripped Bodice”, executed in Spring 2023 through a multi-platform campaign. Directed and edited two social media advertisement videos.

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  USC Office of Student Affairs

  • Los Angeles, California, United States

  • Creative Content Assistant

    • Apr 2022 - Present
    • Los Angeles, California, United States

    · Adapted previous creative skills to specific brand aesthetics to create engaging content for the “USC Student Affairs” social media platforms. Work includes graphic design, video and photography event coverage, video editing of assets such as podcasts and TikToks, and more. · Corresponded tasks with fellow office members through weekly meetings and clear communication, in both a remote and in-person working capacity.· Rebranded the design of weekly newsletter sent out to USC student body of 40k+ students.

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  USC School of Cinematic Arts

  • Los Angeles, California, United States

  • Student Assistant

    • Jan 2024 - May 2024
    • Los Angeles, California, United States

    Assist professor in film production course "Cinematic Communication," acting as a point of contact between students and faculty while performing various administrative duties for the smooth operation of the class.

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  Olive Bridge Entertainment, Inc.

  • Los Angeles, California, United States

  • Intern

    • Jun 2023 - Aug 2023
    • Los Angeles, California, United States

    • Performed comprehensive script coverage, providing insightful feedback on various materials for potential development within the company.• Updated and managed company talent databases, improving usability and navigation with a streamlined organization system through Airtable.

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  TECNOLÓGICO DE MONTERREY

  • Saltillo, Coahuila, Mexico

  • Media and Communications Intern | "Storytellers" Program

    • Aug 2020 - Jun 2021
    • Saltillo, Coahuila, Mexico

    Paid student internship at the communications department of high school and university institution in Saltillo, Mex. under a national program called “Storytellers”. 
· Analyzed audience engagement to produce assets that boosted the brand profile of institutional social media platforms, which included its management and content creation. Collaborated and communicated with small departmental team on a fully-remote capacity. · Drafted and published various journalistic articles on “CONECTA” , a national news platform associated with the ITESM institution. This entailed thorough research processes including expert interviews and topic research. · Streamlined ten-episode first season of institutional podcast “Empírico” as lead producer, managing bi-weekly episode development, theme brainstorm and research, scheduling of talent, and multi-platform social media promotion.