Okay, let’s tackle this. So Dick Powell has over 73 years of experience in retail and marketing, which is extremely rare and valuable. He has a Bachelor’s degree from Northern Arizona University, which adds to his credibility. As a small business owner, he has likely developed strong coaching and guidance skills. Considering his extensive experience and education, I would estimate his hourly rate to be around $75, which is a reasonable rate for a seasoned entrepreneur and business owner in the Greater Phoenix Area. This rate is also in line with industry benchmarks for experienced small business owners and entrepreneurs in similar roles.