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Dianne Mcdermott Cerasuolo is a seasoned marketing professional with 21+ years of experience in marketing communications, strategic planning, and public relations. She has taught at North Shore Community College and Northern Essex Community College, and has held various leadership positions in marketing and business. She holds an MSW from Boston University and a BS from Springfield College.

Experience

    • Associate Professor - Full Time Faculty
    • United States
    • Higher Education
    • 700 & Above Employee
    • Associate Professor - Full Time Faculty
      • Jan 2014 - Present

      -Developed the FIRST Massachusetts Social Media Marketing Certificate - 30 college credits.-Developed an accelerated Digital & Social Marketing degree including industry standard certifications -Teaching: Introduction to Marketing,Advertising, DigitalMarketing and Social Media Marketing Strategy. -Award winning online/hybrid course development. -Student advising for course and college selection. Internship review.-School service - Mentoring faculty who develop online courses, recruit advisory board members.Also teaching Social Media Marketing at Bunker Hill Community College.

    • Associate Professor
      • Jan 2014 - Present

  • Northern Essex Community College
    • Haverhill and Lawrence MA
    • Adjuct Faculty
      • Jan 2012 - Present
      • Haverhill and Lawrence MA

      Classes include Introduction. to Marketing, Introduction to Business and Public Speaking.

    • CEO
      • 2003 - Present

      McDermott and Company Marketing is a full service marketing communications group.We specialize in two key areas:1. creating extraordinary corporate image and brand designs2. utilizing the latest sophisticated marketing techniques and tactics to increase sales.The depth and breadth of our expertis...

    • Member of Board of Directors - Haverhill YMCA
      • Sep 2008 - Jan 2014

      Chair, strategic planning, educator of the year awards

    • Past Chairman of the Board
      • Sep 2010 - Jun 2011

      leadership

    • Marketing
      • 2003 - Jan 2011

      PR, website relaunch, collateral material development, media relations, Salesforce.com implementation, marketing strategy

    • Board of Directors
      • 2003 - 2008

      Chairman - Winning Opportunities for WomenExecutive committeeMarketing plan and strategy, collateral development, strategic planning, executive recruitment, budget, public speaking, pr, events management

    • Mgr Corporate Communications
      • 1992 - 2003

      Brand relaunch, marketing communications strategy, PR, technical writing, website relaunch, lead analysis

    • Corporate Communications
      • 1987 - 1992

      Worldwide responsibility for all corporate communications including financial. Lead professional staff of 6, recruit, public speaking, user group, annual report, collateral material, trade shows, annual sales incentive programs

Education

  • 1995 - 1998
    Boston University
  • 1993 - 1995
    Springfield College

Suggested Services

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Industry Focus. “Education and Training”

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