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Diana Calligan profile image

Diana Calligan

Sales Associate at REI
Intro Book
Results-driven sales and marketing expert with a strong background in event management and brand development.
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Location
Wayne, Pennsylvania, United States, US
Languages
  • English Native or bilingual proficiency
  • French Limited working proficiency
  • Spanish Limited working proficiency
Skills
  • Sales
  • Direct Sales
  • Event Management
  • Event Based Marketing
  • Advertising
  • Show all
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Bio

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Diana Calligan is a seasoned sales professional with extensive experience in event management, marketing, and brand development. She has held leadership positions at major companies, including REI and Weightman Advertising, and has worked with notable clients such as General Mills and Nabisco Brands, Inc. Diana holds an MBA from the Tuck School of Business at Dartmouth and a Bachelor's degree in Economics from Smith College.

Experience

  • REI
    • King Of Prussia, Pennsylvania
    • Sales Associate
      • Jul 2016 - Present
      • King Of Prussia, Pennsylvania

  • Self-employed
    • Sales Associate
      • 2006 - Present

      Trade Show Representative- WomansWork, Plumstone, Radius Tools

  • Weightman Advertising
    • Philadelphia, Pa
    • Vice President-Account Supervisor
      • 1988 - 1993
      • Philadelphia, Pa

      Developed and implemented strategic marketing plans for TastyKake, Alpo Pet Foods and Scott Paper. Trained account executives.

  • Baker Spielvogel Bates Advertising
    • New York City
    • Account Supervisor
      • 1984 - 1988
      • New York City

      Coordinated the brand marketing for Kal Kan petfoods, including interviewing breeders for advertising campaign

  • Dancer Fitzgerald Sample Advertising
    • New York City
    • Account Executive
      • 1983 - 1984
      • New York City

      Managed budgets, billing and market analysis for General Mills, Inc and Nabisco Brands, Inc.

  • Bankers Trust
    • Buenos Aires, Argentina
    • Assistant Treasurer
      • 1978 - 1981
      • Buenos Aires, Argentina

      Introduced funds transfer technology to banking clients in Argentina, Uruguay and Paraguay.

Education

  • 1981 - 1983
    Tuck School of Business at Dartmouth
    Master of Business Administration (MBA), Marketing
  • 1974 - 1978
    Smith College
    Bachelor's degree, Economics
  • 1971 - 1974
    Greenwich High School

Suggested Services

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Industry Focus. “Marketing and Advertising”

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