Bio
Credentials
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Beginner's Guide to Google Analytics 4 Course for 2024
UdemyMay, 2024- Apr, 2026 -
The Complete SEO Course From Beginner to Professional 2023
UdemyJun, 2023- Apr, 2026 -
Google My Business Certification
GoogleMay, 2021- Apr, 2026 -
Certified Email Makreting Master Course
Digital VidyaOct, 2016- Apr, 2026 -
Certified Inbound Marketing Master Course
Digital VidyaOct, 2016- Apr, 2026 -
Certified Search Engine Marketing Course
Digital VidyaOct, 2016- Apr, 2026 -
Certified Social Media Marketing Master Course
Digital VidyaOct, 2016- Apr, 2026 -
Certified Web Analytic Master Course
Digital VidyaOct, 2016- Apr, 2026 -
Navigating On-Page and Technical SEO: A SEMRush Deep Dive
SemrushNov, 2023- Apr, 2026 -
Google Analytics for Beginners
GoogleJun, 2021- Apr, 2026 -
GA4 for SEO - How data helps businesses grow with Jeff Sauer
SemrushMay, 2023- Apr, 2026 -
SEMRush SEO Toolkit Exam
SemrushJun, 2022- Apr, 2026 -
HubSpot SEO Certificate
HubSpotApr, 2022- Apr, 2026 -
Google Ads Search Certification
GoogleDec, 2019- Apr, 2026 -
Google Adwords Fundamental
GoogleMay, 2019- Apr, 2026 -
Inbound Marketing
HubSpotOct, 2017- Apr, 2026
Experience
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E2M
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Ahmedabad Area, India
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Search Engine Optimization Analyst
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Feb 2020 - Present
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Ahmedabad Area, India
- Implemented on-page and off-page SEO strategies to improve website visibility and organic search rankings.- Conducted comprehensive keyword research to identify high-value opportunities and trends.Monitored and analyzed website performance using tools such as Google Analytics, Google Search Console, SEMRush, Screaming Frog and Ahref.- Developed and executed link-building strategies to enhance website authority and trustworthiness.- Collaborated with content creators to optimize website content for search engines and user experience.- Provided regular reports and insights to clients, highlighting key performance indicators and recommending improvements.
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India
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Advertising Services
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1 - 100 Employee
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Digital Marketing Strategist
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Nov 2017 - Feb 2020
- Developed and executed comprehensive digital marketing strategies across multiple channels, including social media, email marketing, content marketing, and paid advertising.- Managed end-to-end digital campaigns, from concept to execution, resulting in increasing online presence, engagement and growth in lead generation.- Conducted market research and competitor analysis to identify new opportunities and trends in the industry.- Utilized data analytics tools to measure and analyze the performance of campaigns, making data-driven decisions for continuous improvement.- Collaborated with cross-functional teams to ensure consistent messaging and branding across all digital channels.
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Digital Marketing Team Lead
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Sep 2018 - Jan 2020
- Led a dynamic digital marketing team, fostering collaboration and innovation to achieve collective goals.- Developed and executed digital marketing strategies, resulting in growth in lead generation and online visibility.- Implemented project management best practices to streamline workflow, increase efficiency, and meet tight deadlines.- Conducted regular performance evaluations, provided constructive feedback, and identified opportunities for team member growth and development.- Collaborated with cross-functional teams to align marketing initiatives with overall business objectives.- Generated performance reports and future strategies and presented them to the client.
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Netclues
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Ahmedabad Area, India
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Search Engine Marketing Executive
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Feb 2017 - Jun 2017
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Ahmedabad Area, India
- Developed and executed strategic SEM campaigns, increasing click-through rates, conversion rates, and decrease in cost-per-click.- Conducted keyword research to identify high-performing keywords and to create or optimize ad copies for maximum relevance and conversions.- Utilized A/B testing to refine ad creatives and landing pages, improving overall campaign performance.- Monitored and analyzed campaign data using Google Analytics and Google Tag Manager, providing insights and recommendations for optimization.- Collaborated with cross-functional teams to execute the SEM tasks with higher efficiency and to derive expected outcomes.
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Client Services Executive
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Feb 2016 - Aug 2016
- Managed a portfolio of clients in the Manufacturing Industry, serving as the primary point of contact for inquiries, concerns, and strategic discussions.- Conducted regular client meetings to understand their goals, challenges, and feedback, ensuring alignment with company offerings.- Collaborated with cross-functional teams to deliver solutions tailored to clients' needs and expectations.- Monitored key performance indicators (KPIs) to ensure client success and satisfaction.- Resolved client issues promptly and effectively, maintaining a high level of client retention.
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Education
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2016 - 2016Digital Vidya
Master’s Degree, Digital Marketing -
2014 - 2016Shri Jairambhai Patel Institute of Business Management & Computer Applications (SJPI)(SFI),GANDHINAGAR. 769
Master’s Degree, Marketing -
2011 - 2014G. L. S. (J. P. Shah) Institute of Business Administration
Bachelor’s Degree, Human Resources Management/Personnel Administration, General -
2009 - 2011Smt R.C.Patel High School
High School, Business/Commerce, General
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Industry Focus. “Technology, Information and Internet”
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References
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