Experience

• 

  Vibrant Foods

  • London and Birmingham

  • Sales Director UK

    • Apr 2009 - Present
    • London and Birmingham

    Full time sales director role managing TRS, East End and Cofresh UK sales teams and independent sales throughout the UK.

• 

  Tomorrow Associates

  • Managing Director

    • Feb 1999 - Present

    Strategic consultant for sales, marketing and branding consultancy for FMCG sectors with specialist knowledge of ethnic foods. Presenter of skills workshops for sales and marketing teams. Development of a consultancy business from scratch to a company with a client list containing some of the best known brands in the UK including: Baxters of Speyside, Hovis, Granary, Slimcea, Nimble, Scottish & Newcastle, Courage, Wolverhampton & Dudley Breweries, Belvoir, Harvey Nichols, Penhaligon’s, Alfred Dunhill, Aquascutum, The Tote, Warners Lingerie and Natco.

• 

  Natco Online.Com

  • Owner

    • Sep 2003 - Aug 2009

    Owner and manager of Natco Online a specialist Indian food e-commerce website. Developed the concept from scratch, built current site and maintain on a day to day basis. Implemented all logistics systems from order processing to despatch. Responsible for all SEO on site (Top 5 on Google all key words).Sold the company in 2009.

• 

  Natco Foods Ltd

  • Head of Multiples Sales

    • Oct 2007 - Mar 2009

    Head of Sales responsible for all supermarket multiples accounts for a leading UK Asian food manufacturer.

  • Marketing Manager

    • 1988 - 2009

    Management of all marketing requirements for the company. Reporting directly to the Managing Director.• Development of marketing and brand strategies.• Management of sales and presentation skills workshops to Natco staff.• Implementation of all marketing requirements including TV and press commercials, promotional, POS and exhibition stands and materials, trade and consumer communications, press releases, packaging and product design.• Sourcing and supervision of all third party suppliers and partners.• Management of in-house design studio, quality control of creative output through to cost controls.• Development of all New Products (NPD) from research, concepts to production.• Company Representative at exhibitions and public events.

• 

  The Fine White Line

  • Design Director

    • 1984 - 1988