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Deborah Sherman is a seasoned communications specialist with extensive experience in writing, editing, and content creation. She has worked in various industries, including marketing, education, and the arts. Sherman holds a Master of Fine Arts degree in Writing from the University of San Francisco and a Bachelor of Fine Arts degree in Media Arts, Arts Management, and Theater Arts from the University of Arizona. She has also completed a Graduate Certificate in Global Marketing Management from Boston University. Sherman is certified in COVID-19 Contact Tracing and California Basic Education Skills Test Certification.

Credentials

  • COVID-19 Contact Tracing
    Coursera
    Jun, 2020
    - Apr, 2026
  • California Basic Education Skills Test Certification
    -
    Jan, 2001
    - Apr, 2026

Experience

    • United States
    • Appliances, Electrical, and Electronics Manufacturing
    • 200 - 300 Employee
    • Messaging Content Writer
      • Mar 2023 - Present

      • Created brand messaging framework for i-PRO products and solutions campaigns.• Created website and social media content for i-PRO products and solutions campaigns.• Created and maintained company style guide.• Proofread, edited, and revised content for press releases, blog posts, emails, and landing pages.• Developed all-around grammatical and branding consistency before online or written publication. • Researched industry-related technical topics through online sources and interviews with stake holders.• Proofread and edited algorithm-translated Japanese content (including webpages, brochures, and video subtitles) to legible English.• Conceptualized sales campaigns with the marketing team and product stakeholders. • Wrote social media posts for surveillance and public safety trade shows.

    • Communications Specialist
      • Mar 2021 - Mar 2023

      • Proofread and edited marketing materials for grammatical and brand accuracy.• Created and edited internal and external communications, including blog posts, emails, press releases, product releases, social media posts, thought leadership content, and website content.• Project managed email campaign for Public Safety and Medical Imaging departments.

    • Tutor
      • Feb 2017 - May 2021
      • Sugar Land, TX

      • Created, edited, and proofread marketing materials distributed throughout Fort Bend public and private schools.• Tutored Pre-K to high school students in reading, writing, grammar, phonics, and vocabulary‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬.• Taught high school students fundamentals of academic essay writing for college applications.

  • GSM
    • Houston, Texas
    • Contractual Senior Copywriter
      • Aug 2019 - Apr 2020
      • Houston, Texas

      • Created, proofread, and edited subject lines, preheader text, call to action buttons, and email copy for email campaigns, service ads, paid-per-click advertising.• Conceptualize vehicle campaigns and monthly emails for primary client, Gulf State Toyota.• Created creative sheets and links for email developers.• Managed group tasks via Salesforce.

  • U.S. LawShield®
    • Houston, Texas Area
    • Contractual Copywriter & Copyeditor
      • Apr 2019 - Jul 2019
      • Houston, Texas Area

      • Created, proofread, and edited subject lines, preheader text, email campaigns, ad copy, radio ads, and speeches.• Managed all group tasks via Teamwork.

    • Freelance Copywriter, Copyeditor, & Marketing Assistant
      • Oct 2014 - Dec 2018
      • Houston, TX

      • Managed social media presence via website, Twitter, Instagram, Facebook, and YouTube. • ‪Created, edited, and proofread marketing materials, catalogs, press releases, and speeches. ‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬• Created and sent email blasts via MailChimp.• Scheduled and coordinated art openings.

    • Freelance Researcher & Grant Writer
      • Jan 2018 - Mar 2018
      • Houston, TX

      • Strategized funding ideas with the owner and gallery director.• Researched potential grants and financial funding sources.• Assisted on applications and proposals for grants and financial funding.

  • MIAT College of Technology
    • Houston, Texas Area
    • Adjunct Professor–English Composition
      • May 2016 - Jan 2018
      • Houston, Texas Area

      • Professor English Composition GE 111. • Created syllabi and class presentations for fall, spring, and summer semesters.• Taught students the fundamentals of personal, expository, argumentative, technical, and creative writing.• Taught students MLA and AP Style formatting.

    • Adjunct Professor–English Composition
      • Aug 2016 - Dec 2016
      • Alvin, TX

      • Professor English Composition 1301. • Created syllabus for fall semester classes.• Created class presentations with MS PowerPoint.• Taught students the fundamentals of personal, expository, argumentative, technical, and creative writing.• Taught students MLA and AP Style formatting.

  • Zurvita, Inc
    • Houston, Texas Area
    • Contractual Copywriter & Copyeditor
      • Jun 2015 - Oct 2015
      • Houston, Texas Area

      ‪• Created and edited all marketing materials. • Edited legal documents for office manuals. • Created email blasts and social media posts.• Created content for annual cruise invitation.

  • Houston Community College
    • Houston, Texas Area
    • Adjunct Professor–English Composition
      • Sep 2014 - May 2015
      • Houston, Texas Area

      •Professor–English Composition 1301.•Created syllabi for summer and spring quarter classes.•Created class presentations with MS PowerPoint.•Taught students the fundamentals of personal, expository, argumentative, technical, and creative writing.•Taught students MLA and AP Style formatting.

  • Dot & Bo
    • San Francisco, CA
    • Freelance Copywriter
      • Feb 2014 - Apr 2014
      • San Francisco, CA

      •Created collection overviews, tag lines, and names of furniture items for home decor website, www.dotandbo.com.•Wrote for target audience of young professional women, ages 25-45 years-old.

  • Equator Financial Solutions
    • Greater Los Angeles Area
    • Executive Assistant
      • 2010 - 2011
      • Greater Los Angeles Area

      • Assisted CIO and Technology department consisting of 150 employees in daily tasks.• Scheduled domestic and international travel arrangements and transportation for CIO and Technology department via AXIOM.• Created, submitted, and monitored weekly expense reports for CIO and Technology department. • Scheduled and monitored all annual and 90-day reviews for Technology department. • Updated organizational chart of all employees and contractors via Visio.

    • Executive Assistant
      • 2006 - 2009
      • Los Angeles, CA

      • Assisted Senior Vice-President of Sony Pictures Television Distribution International in daily tasks resulting in his ability to manage his schedule via Microsoft Outlook.• Scheduled travel meetings, travel arrangements and transportation for domestic and international travel via travel department and Lotus Notes.• Created and submitted expense reports via Concur database on weekly basis. • Researched film and television information requested by SVP and created reports of necessary information.• Created and maintained excel spreadsheets of all international deal managers and sales executives’ territories in order to keep office up to date on all employee and territory changes. • Created and maintained electronic and hard copy spreadsheet of all office files.• Added red-lined corrections created by SVP to legal documents.

  • Rainbow Network Sales
    • Los Angeles, CA
    • Administrative Assistant
      • 2003 - 2006
      • Los Angeles, CA

      • Assisted Senior Vice-President of Affiliate Sales, Vice President of Ad Sales, Affiliate Sales Managers, Ad Sales Manager, and Marketing Coordinator in daily tasks for western region sales/marketing office for the cable networks: the Independent Film Channel, American Movie Classics, and Women’s Entertainment resulting in the daily operations of department.• Researched and created channel presentations of marketing territories for sales representatives upon request.• Created promotional letters, flyers, brochures, and packages for prospective clients and events.• Processed vendor invoices and maintained all vendor accounts within Web Pac database. • Created and emailed western region weekly itineraries and weekly field reports to RNS corporate office and other RNS sales/marketing regions by weekly deadline.• Acted as liaison between the western region office and the RNS corporate office.• Maintained and updated client information within Medea database.

  • Outpost Digital
    • Los Angeles, CA
    • Administrative Assistant
      • 2002 - 2003
      • Los Angeles, CA

      • Assisted post production staff in daily film/television editing operations and office operations.• Maintained and updated client/employee database on a weekly basis.• Scheduled flight and hotel reservations for company principal and visiting editors on weekly basis.• Created and maintained vendor accounts.

  • Los Angeles County Museum of Art
    • Greater Los Angeles Area
    • Art Museum Council Coordinator
      • 2001 - 2002
      • Greater Los Angeles Area

      • Supervised volunteer staff of approximately 250 individuals.• Researched grants for council. • Maintained and updated databases for the Art Museum Council and the Art Rental and Sales Gallery on a weekly basis.• Monitored monthly expenses and revenues for AMC and ARSG. • Provided administrative support to the council and the gallery.• Assisted in the planning and coordination of AMC activities and events. • Acted as a liaison between the council and members of other councils, staff, and the public.

  • Stephen S. Wise Temple
    • Los Angeles, CA
    • Teacher's Assistant
      • 2001 - 2001
      • Los Angeles, CA

      • California Basic Educational Skills Test Certification. • Co-led kindergarten class consisting of 20 students; ages 5-6.• Led after school extended day care consisting of 60 kindergarten students. • Helped lead teacher with lesson plans by creating sample models for daily math, Hebrew, Judaic and arts and crafts lessons. • Assisted individual student with in-class assignments.

    • Media Assistant
      • 2000 - 2001
      • Los Angeles, CA

  • Houston Ballet
    • Houston, Texas Area
    • Development Assistant
      • 1999 - 1999
      • Houston, Texas Area

Education

  • 2011 - 2013
    University of San Francisco
    Master of Fine Arts (M.F.A), Writing
  • 1993 - 1997
    University of Arizona
    Bachelor of Fine Arts (B.F.A.), Media Arts, Arts Management, Theater Arts
  • 2019 -
    Boston University
    Graduate Certificate in Global Marketing Manangement

Suggested Services

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Industry Focus. “Writing and Editing”

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