Bio
Experience
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Dentsu Creative Public Relations
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Kolkata, West Bengal, India
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Associate Manager
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Jun 2023 - Present
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Kolkata, West Bengal, India
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Senior Executive Marketing And Public Relations
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Mar 2021 - Jun 2023
*Planning End-to-End Marketing collaborations and PR activities of a film and responsible to promote in the market for generating revenue.Notable brand collaborations:*In the movie - Baba, Baby O...- Brands: Anjali Jewellers, Big Bazaar, Anandabazar Patrika, Chowman, Fiesta Restaurant, BabyHug, Cakes and PVR INOX*In the movie – Belashuru-Brands: Senco Gold and Diamonds, Fortune, JK Masale, Priya Gopal Bishoyi, Palki, Cakes, Oh!Calcutta, Chowman, Anandabazar Patrika and INOX PVR*In the movie - Lokkhi Chhele-Brands: Chowman, Anandabazar Patrika, Cakes and Inox PVR*In the movie - Haami 2-Brands: St. Augustine's Day School, Anjali Jewellers, Fortune, Priya Gopal Bishoyi, Easy Note, Cakes, K.C.Das, Chowman,Anandabazar Patrika and PVR INOX*In the movie - Fatafati-Brands: Sunrise Pure, B.Sirkar Johuree, Keya Seth Exclusive, Priya Gopal Bishoyi, Chowman, Cakes and PVR INOX*Planning and executing entire Marketing & PR activity for the film and the house all year round which includes Press Handling, Story Plotting, Content Generation, Artist/Client Handling, and Event Organization.Total no. of news coverage: More than 1500*Planning and execution of the day-to-day social media plans for the production house and curated the special social media campaigns for each movie. Headed the team of social media executives and editors. Platforms: YouTube, Facebook, Twitter and Instagram
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First Idea PR
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Kolkata, West Bengal, India
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Senior Relationship Manager
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Mar 2019 - Feb 2021
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Kolkata, West Bengal, India
Accounts handled: F&B brands: Global kitchens, Aminia Restaurants, Echoes, Bombay Brasserie, Aajisai, Wasabi, Canteen Pub & Grub, The Lords and Barons, Traffic Gastropub, Ministry of Booze, Raize the Bar, Bon Appetit Cafe, Paranthe Wali Gali, ChilekothaActors:Swastika Mukherjee, Tnusree Chakraborty (social media), Chandreyee Ghosh (social media)Designers:Parama and Mitan Ghosh
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SVF Entertainment
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Kolkata Area, India
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PR Trainee
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Aug 2018 - Nov 2018
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Kolkata Area, India
Assisted the PR team in - Ek Je Chhilo Raja, Byomkesh Gotro and Villain
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Perfect Relations
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Kolkata Area, India
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Intern
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Dec 2017 - Mar 2018
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Kolkata Area, India
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Education
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2016 - 2018University of Calcutta
Master's degree, Journalism and Mass Communication -
2016 - 2017Bhavan's Rajendra Prasad Institute of Communication and Management
PGDM, Public Relations/Image Management -
2013 - 2016University of Calcutta
Bachelor's degree, Journalism and Mass Communication -
2011 - 2013Christ Church Girls High School
H.S
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