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Deb Coleman is a seasoned retail professional with 18+ years of experience in merchandising, sales, and visual merchandising. She has held various roles at Caleres, Inc. and Amasia International LTD, including Account Executive, Account Director, and National Coordinator Manager. Deb holds a Bachelor of Science degree in Fashion Marketing from the University of Massachusetts.

Experience

    • Account Manager
      • Mar 2017 - Present
      • Northeast
    • United States
    • Retail Apparel and Fashion
    • 700 & Above Employee
    • Account Executive
      • Oct 2014 - Jan 2017

      Account Executive Ryka Division • Created effective sales strategies for each account in multiple channels of distribution; mid-tier, independent, and department stores in MA, CT, NY, PA, FL, KY, MD, NC, SC• Travelled extensively to re-introduce the Ryka brand, resulting in opening multiple large distributors in the mid-tier channel• Partnered with product to create special make up patterns that would help grow business. • Daily responsibilities commensurate with retail environment.

    • Account Director
      • Feb 2012 - Oct 2014

      Account Director, LifeStride Division• Placement of, and responsibility for, merchandising and financials for the LifeStride Div. in three major department stores.o Responsibilities include: Sales plan creation and review, product presentation, SAP report generation and analysis, pattern analysis, P&L review, goal setting and achievement.

    • Account Executive
      • Feb 1999 - Feb 2012

      New England Account Executive1999– 2012• Territory responsibilities are independent retailers from Maine through Washington, DC and all of PA., catalogs, dotcoms, discount retailers, QVC both as sales rep. and on air personality• Regional shoe shows, personal visits to stores and buying offices consistently through the year• Communicate effectively with customer service, merchandising, management, order to cash department, and warehouse if necessary to be sure that orders are processed and shipped properly.

    • National Coordinator Manger
      • Mar 1998 - Feb 1999

      Spearheaded national coordinator programProject manager responsible for developing, ordering, and distribution of visual merchandising program in all major department storesLiaison to major department stores buying offices and visual merchandising managers, all May company divisions and Macy’s.

Education

  • University of Massachusetts
  • University of Dijon

Suggested Services

This profile is unclaimed. These are suggested service rates with 0% commision upon successful connection

Industry Focus. “Retail and Consumer Goods”

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