Experience

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  The Shark Group

  • Las Vegas, Nevada, United States

  • Consultant

    • Feb 2024 - Present
    • Las Vegas, Nevada, United States

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  Support Wellness Global, Inc.

  • Las Vegas, Nevada, United States

  • Business Development Manager - Co-Founder

    • Jan 2023 - Present
    • Las Vegas, Nevada, United States

    Driving Business Growth Through Digital Advertising, AI Empowerment, & Automation Scaling At Support Wellness Global, we are driven by an understanding of the interconnectedness of business and society. We believe that by assisting in the development of prosperous businesses built around a thriving culture, we lay the foundation for a healthier society. Thriving businesses lead to the creation of quality jobs, elevating the living standards of employees. This upliftment, in turn, fosters a positive home environment where individuals are better equipped to care for their loved ones. The ripple effect continues: when individuals are treated with respect and dignity at work, they extend that same courtesy to every person they encounter. By cultivating superior business environments and nurturing positive work cultures, we are not just driving financial success — we are catalyzing societal transformation. It's not just about business; it's about creating a better world through business.

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  LVT8 Group

  • Las Vegas, Nevada Area

  • Co-Founder

    • Jun 2016 - Dec 2022
    • Las Vegas, Nevada Area

    LVT8 Group

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  Grove Inc./CBD.io now known as Upexi

  • Las Vegas, Nevada, United States

  • Interim Executive

    • Sep 2019 - Oct 2021
    • Las Vegas, Nevada, United States

    Supported the company's transition into the public market by assisting in various business areas such as Operations, Human Resources, Sales, Product Development, Warehousing, Inventory, and Organizational Structure.Contributed to the success of the company's public market launch and subsequently transitioned out of the role.

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  The Shark Group

  • Las Vegas, Nevada

  • Director of Sports & Activation

    • Oct 2013 - Dec 2016
    • Las Vegas, Nevada

    I worked directly with our CEO and star of the hit business show "Shark Tank", Daymond John, to develop and expand products into the world of College and Professional Athletics. I also assisted with the continued growth of various Shark Tank Companies and supported various verticals for the Shark Branding Team in all areas. Specifically, I effectively... 1. Managed Brand Accounts in the Sports Nutrition Related Industry through various variables such as events, marketing, branding, ambassadors, celebrities and athletes. 2. Assisted in sales expansion and sales tours, door to door sales and large box store contracts.3. Coordinated meetings for Daymond John to assist in brand value and discounted opportunities for brands.4. Worked with Shark Tank Entrepreneurs to increase brand exposure after the airing on ABC.5. Consulted brands on best practices for social media and influencer marketing.6. Acted as a utility player for anything that was needed.

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  Bodybuilding.com

  • Meridian, ID

  • Event Marketing Manager

    • Nov 2011 - Jun 2013
    • Meridian, ID

    As an Event Marketing Manager, I reported directly to the Director of Marketing. During this period, I was involved in planning, budgeting, and organizing events, street marketing, guerilla marketing and sponsorships. More Specifically, I efficiently 1. Established staff schedules, task assignments and strategic initiatives to create an experience that conforms with the company goals and marketing objectives.2. Determined fiscal requirements and prepared budgetary recommendations3. Worked closely with marketing leads, global development teams and management teams to define yearly event goals and growth opportunities4. Established operating and tracking procedures for all events, street marketing, guerilla marketing and sponsorships. Including date, cost and return.5. Worked closely with Director of Strategic Partnerships to recognize opportunities with vendor brands and capitalize on all projects 6. Strategized new creative ways to track ROI at large events 7. Established communication protocols to improve the efficiency wasted on multiple employees working on single projects.8. Created / maintained a calendar of events and implemented systems that enabled long term planning for more effective event execution9. Worked closely with program managers to effectively utilize all areas of marketing such social media, email and advertising.10. Implemented more content focused promotion at events.11. Conducted post-event debriefings and concentrated on areas of improvement and staff recommendations12. Strategized innovative ways to create better experiences and stronger emotional tie with all offline marketing objects and programs13. Identified business-building, innovative marketing opportunities and new projects14. Managed multiple marketing projects with excellence delivering on-time and on-budget

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  Bodybuilding.com

  • United States
  • Wellness and Fitness Services
  • 500 - 600 Employee

  • Events Coordinator/Team Manager

    • Sep 2010 - Jun 2011

    As an Event Coordinator and Team Manager...1. I assisted the Logistics/Tradeshow Manager with monthly budget management and tracking2. Implemented operating and tracking procedures for all incoming and agreed sponsorships3. Established Customer Service response strategy with Director of CS 4. Managed Athlete/model Team including open communications, schedules, travel and contracts5. Responded to incoming sponsorship requests in a Customer Focused manner6. Created and maintained tracking system for all sponsorships and events7. Developed Email Capture Strategy for Onsite at Events

  • Celebrity/Sports Content Recruiter & Coordinator

    • Nov 2008 - Nov 2010

    During my time as the Celebrity/Sports Content Recruiter & Coordinator, 1. I recruited and Coordinated Celebrity and Sports Talents for Video Contents related to health and fitness. 2. Organized travel and full itinerary for shooting each day. 3. Managed all projects from beginning to the end. 4. Worked with a variety of teams to get the best out of every content piece organized.

  • Competition Database Manager

    • Nov 2008 - Sep 2009

    As a Competition Database Manager, I was in charge of 1. Developing and Managing Promoter Relationships for Bodybuilding and Fitness competitions.2. Managing competition results and photos database.3. Spearheading Social Media integration into competitions channel and developing social programs for competitions.

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  Idaho Tech Connect

  • Boise, Idaho Area

  • Intern

    • Oct 2008 - Dec 2008
    • Boise, Idaho Area

    I was responsible for...1. New Product Market Research2. Creating base marketing plans for new products

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  Eaglewood Boardshop

  • Manager

    • Jun 2004 - Jul 2007

    As the store manager, I was responsible for up to 6 employees, sales, inventory, ordering, training, scheduling, accounting, hiring and releasing.