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Daygo Murakami is a seasoned professional with expertise in media relations, public relations, corporate communications, and social media. He has worked in various roles, including Account Manager at Nissan Trading Corporation, where he oversaw Nissan, COMPAS, and New Customers accounts. He has also held positions at Capgemini, G&A Comunicação, Faculdade Mundial, Monica Mendes Communications, CDN Comunicação Corporativa, and Gaspar Comunicação. Daygo holds a degree in Public Relations from Faculdade de Comunicação Social Cásper Líbero and an Especialista em Comunicação Digital degree from Universidade de São Paulo.

Experience

    • Japan
    • Motor Vehicle Manufacturing
    • 300 - 400 Employee
    • Account Manager
      • Apr 2019 - Mar 2022

      I oversee Nissan, COMPAS and New Customers accounts. Main Results:- New machines sales and installation management for New 4 Cylinder 2.5L engine for Nissan Powertrain Plant (21 machines from Japanese makers)- Modification of machines for New Turbo Engine for Nissan PowerTrain Plant (18 machines from Japanese Makers)- Installation of new machines for Tester Line in Nissan CIVAC Plant for NP300 Pickup Assembly Line (2 machines) - Management of Global Contract for MRO Parts for Nissan Mexicana- MRO for COMPAS Plant - Maintenance and Equipment updates in COMPAS Plant - Support in project installation of New Transmission Model in JATCO Site 2

    • Assistant Manager - Machinery Department
      • Feb 2018 - Mar 2019

      Responsible for Sales of machinery projects (installation and modifications). I coordinate projects since the Request for Quotation , through technical specifications, quotations, shipping, installation in plant and invoices. Main outcomes: I managed the installation of new machines for new engine model in Nissan Powertrain Plant (6 makers, 20 new machines) and modifications as well for the same engine.In Vehicle Plant, managed the installation of new Equipment in Tester Line of Nissan A1 and A2 plants and modification in PaintShop of Nissan A2 plant in Aguascalientes.

    • Sales Account Executive
      • Jun 2017 - Jan 2018

      Responsible for Sales of projects of machinery installation and modifications for Nissan Trading Corporation. Managed machining center modification in Motor Plant, as well as installation of new equipment in Tester Line - Trim and Chassis Plant.

    • Interpreter
      • May 2016 - May 2017

      Interpreter for NITCO in JATCO (Japan Automatic Transmission Company) and COMPAS (Cooperation Manufacturing Plant Aguascalientes). Experience in translationa of plant processes such as building, remodeling and installation machinery, as well as daily and final meetings.

    • Sabbatical leave
      • Sep 2015 - May 2016
      • México

      - Trip to México for improving my Spanish skills and better understanding of Mexican political, economic and social situation. It resulted in a blog: www.wasapeno.com - Yoga course (200 hours) for increasing my daily practice as life style and philosophy

  • Capgemini
    • Barueri
    • Senior Communication Analyst
      • Apr 2012 - Aug 2015
      • Barueri

      - Management of Social Media channels. Social media strategies planning and content creation forBrazilian accounts. Knowledge in monitoring tools and crisis management;- Coordination of CEO videos for employees. Development of institutional assets, eventorganization, adapting global programs for local environment and prize inscriptions;- Experience in Internal Communications and ability of working in multiple channels of integratedcommunications, such as corporate TV, Intranet, Yammer (corporate social media);- Corporate projects, such as prizes, awards and institutional campaigns. Experience in the brandtransition actions when CPM Braxis Capgemini turned into Capgemini ;- Experience to adapt global programs for local language and particularities, such as RecruitmentCampaigns, Expert Connect Program (innovative conversations among company's specialists andtheir audience through social media) and Content Loop (hub of technology and business news)- Knowledge of ISO 9001 and ISO 14001 processes as the communications key person.

  • G&A Comunicação
    • São Paulo e Região, Brasil
    • Social Media Manager for Dell, Panasonic, BIC and Huawei
      • Aug 2010 - Mar 2012
      • São Paulo e Região, Brasil

      - Strategy development and support for ongoing projects and prospects. Alignment with external and internal communications of the companies;- Milestones: Help structuring the 2.0 presence of Dell in Brazil, creating methods, SLA's etc. The companies were creating a social media presence in Brazil. The challenge was to educate them to interact with their audience through social media, in a way they were not used to.

  • Faculdade Mundial
    • São Paulo e Região, Brasil
    • Teacher
      • Aug 2010 - Nov 2010
      • São Paulo e Região, Brasil

      Professor of the subjects “Planning” and “Public Relations in the organizations”.

    • Account Manager for Bentley, Bugatti and Gulfstream
      • May 2010 - Aug 2010
      • São Paulo

      - Press officer for luxury automotive brands. Elaboration of press releases to promote the brand and available machines in the press in Brazil;- Development of events and alliances with hotels and other luxury brands, such as Veuve-Clicquot to attract potential clients to meet the car agencies and launches

  • CDN Comunicação Corporativa
    • São Paulo e Região, Brasil
    • Account Manager for Walmart Brasil
      • Dec 2009 - May 2010
      • São Paulo e Região, Brasil

      - Development of Institutional and products press releases. Organization of Press Days (events at newsrooms to present specific product or services) and photo shootings of products and development of media kits and press books;- Responsible for Walmart Supercenter (no food products categories), the popular brand TodoDia and the e-commerce www.walmart.com; - Milestones: increased the presence of Walmart on Technology media vehicles; cover article of Economy section with the interview of Director of Walmart.com about their Distribution Centers.

  • Gaspar Comunicação
    • São Paulo e Região, Brasil
    • Account Executive for Dell consumer products
      • Apr 2008 - Dec 2009
      • São Paulo e Região, Brasil

      - Writing of press releases, organization of events and press conferences, development of launching strategies, elaboration of briefing books for executives;- Milestones: positioning Dell among Lifestyle magazines and beginning of relationship with bloggers.

  • Memória & Identidade
    • São Paulo e Região, Brasil
    • Coordinator
      • Jan 2007 - Nov 2007
      • São Paulo e Região, Brasil

      Experience in History Management: Development of celebrative actions; research in ancient documents; interviews with key persons and History Center management.Toyota of Brazil - 50 years project and Aberje (Brazilian Business Communication Association)

    • Research Assistant
      • Apr 2004 - Dec 2006
      • São Paulo e Região, Brasil

      - Community manager of a virtual network in an educational NGO. Supporting the utilization of online forum and development of communication strategies to share the content among educators. - Register of the results of Itaú-UNICEF Award in Fortaleza, Fortaleza, Ceará, Brasil.

  • Itaú Cultural
    • São Paulo e Região, Brasil
    • Intern of Internal Communication
      • Jun 2002 - Nov 2003
      • São Paulo e Região, Brasil

      - Writing articles for internal newsletter.

Education

  • 2011 - 2013
    Universidade de São Paulo
    Especialista em Comunicação Digital, Gestão da Comunicação Integrada Digital para Ambientes Corporativos
  • 2001 - 2004
    Faculdade de Comunicação Social Cásper Líbero
    bachelor, Public Relations

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Industry Focus. “Motor Vehicle Manufacturing”

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