Experience

• 

  Sun Life

  • United States
  • Financial Services
  • 700 & Above Employee

  • Product Marketing Director, Employee Benefits

    • Jan 2020 - Present

    Recently added Supplemental Health and Benefits Communication to the Life, Absence, Disability, Paid Family and Medical Leave, Voluntary/Employer-paid portfolio. The Product Marketing Team ideates with our partners, concepts digital-first delivery, writes content and partners with design talent for impact. We bring messaging to the market through multi channel delivery, speaking to our benefits consultants, employer Clients and prospects, and employees who are considering these important coverages.

  • Product & Enrollment Marketing Director

    • Jan 2012 - Jan 2020

    Manage a team that creates marketing materials across various media in support of Voluntary/Worksite products, robust Enrollment capabilities, Short- and Long-Term Disability . Collaborate with subject matter experts, strategize, write, and project manage ideas through launch.

  • Associate Marketing Director-- Annuities (Manager, Sr. Manager, Associate Director)

    • May 2000 - Jan 2012

    Progressively increased roles and responsibilities.Strategize, write, coordinate, and launch marketing materials to support annuity sales.

• 

  Private Healthcare Systems

  • Sr. Business Development Specialist / RFP Proposal Writer

    • 1997 - 2000

    Respond to RFPs for top sales staff of the healthcare provider network company. Used RFP Machine and GeoNetworks.

• 

  Health New England

  • RFP Writer / Marketing Positions

    • 1994 - 1997

    Respond to requests for proposal for this regional HMO. Also held media planning / placement position and marketing traffic position. All within the marketing department.