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Bio

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David Sharpe is a seasoned marketing professional with 27 years of experience in creative direction, automation, and advertising. He has managed creative output for various agency clients, including Euro RSCG Life and SMW Advertising, and has expertise in branding through integrating traditional and new media. He holds an Honours Graduate degree in Advertising Design from Alberta University of the Arts.

Experience

    • Vice President/Creative Director
      • Jan 1997 - Present

      Responsible for managing Creative output for all agency clients across all media. Special interest in branding through integrating traditional and new media.

    • SVP/Director of Creative Technology
      • Jan 1996 - Oct 1996

      Overall responsibility for educating agency senior management, staff and clients in emerging digital media. -Co ordinated production teams and oversaw Creative Direction and digital design for first Lexus website.-Guest lecturer at Queen's University in Digital Media in the Advertising Agency.-Advertising and computer graphics use in an Advertising Agency featured in popular university text- Canadian Advertising in Action published by Prentice Hall(6 editions)-Guest speaker on Macintosh computers in an advertising agency creative department -Apple /Kodak Digital Symposium 1994.-Brokered agency agreement with Kodak Canada Digital to use the agency as a beta test site for all new digital products(cameras, printers etc)

    • SVP/Associate Creative Director
      • 1981 - 1996

      Shared responsibility with the Creative Director on managing the agency creative department art direction efforts on Apple, Nikon, Ontario Tourism,Ferrero Roche,Foodland Ontario, Lexus, Hewlett Packard, Astra Pharma, Ely Lilly, Novo Nordisk. Member of the agency Board of Directors.

    • VP Senior Art Director
      • 1986 - 1987

      Responsible for creative branding concepts and art direction execution on Air Canada launch of Executive Class,Esso,General Motors Import Division( Corporate logo, dealer signage and product advertising)

Education

  • 1966 - 1970
    Alberta University of the Arts
    yes, Advertising Design

Suggested Services

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Industry Focus. “Advertising Services”

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