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Bio

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David Rubadue is a seasoned program management professional with 20+ years of experience in strategic planning, product management, and leadership. He holds an MBA from Cal State Fullerton and has worked at top companies like AT&T, DIRECTV, and Viant Technology.

Credentials

  • Design Thinking: Implementing the Process
    LinkedIn
    Sep, 2018
    - Apr, 2026
  • Design Thinking: Understanding the Process
    LinkedIn
    Sep, 2018
    - Apr, 2026
  • Learning Design Thinking: Lead Change in Your Organization
    LinkedIn
    Sep, 2018
    - Apr, 2026
  • UX Foundations: Research
    LinkedIn
    Sep, 2018
    - Apr, 2026
  • UX Research Methods: Interviewing
    LinkedIn
    Sep, 2018
    - Apr, 2026
  • PMP Project Management Professional
    Project Management Institute (PMI)
    Jun, 2012
    - Apr, 2026
  • SAFe® 4 Certified Agilist
    Scaled Agile, Inc.
    Nov, 2017
    - Apr, 2026

Experience

  • Viant Technology
    • Irvine, California, United States
    • Program Management
      • Dec 2022 - Present
      • Irvine, California, United States

      Strategic go-to-market planning and execution for product launches and partnerships.

    • United States
    • Entertainment
    • 700 & Above Employee
    • Senior Director
      • Jun 2022 - Dec 2022

      -Providing leadership of back office IT corporate systems to establish independence for Finance, HR, and Supply Chain functions for a multi-million dollar portfolio. -Oversight of Oracle Fusion ERP implementation

    • Technical Solutions for Corporate Systems
      • Jul 2021 - Jun 2022

      Designing and roadmap planning technical product solutions for DIRECTV’s Corporate Systems

    • Chief Of Staff
      • Mar 2020 - Sep 2021

      Responsible for operational management to design the product strategy, staffing, promotions, rewards, vendor management and budget

    • Digital Program Manager
      • Mar 2016 - Mar 2020

      Accomplishments:-Launched the product AT&T TV, the company’s first premium video product in over a decade-Built and lead a team of 20 Product Managers to establish best practices and analyze product investments to drive Sales, Service, and Support strategiesOverview:-Designed and implement strategic planning tools in accordance with best practices and design methods to enable consumers and agents

    • United States
    • Entertainment
    • 700 & Above Employee
    • Senior Manager
      • Dec 2014 - Mar 2016

      Managed cross-functional teams and program rollout programs and offers related to the Sales between AT&T & DIRECTV for Customer Day 1

    • Senior Manager, Sales and Marketing Operations for Retention
      • Jul 2012 - Dec 2014

      Customer Product Management initiatives related to Premium, Sports, Retention and Loyalty strategies

    • United States
    • Financial Services
    • 700 & Above Employee
    • Client Manager
      • Oct 2007 - Jul 2012

      Own all facets sales-sponsored client product integration projects and interfaces for the company

    • Business Manager
      • Nov 2006 - Oct 2007

      Medium sales-sponsored client product initiatives

  • Megasys Inc.
    • Fullerton
    • Product Manager
      • 2004 - 2006
      • Fullerton

      Product managed the implementation of half a dozen new client boarding projects and hundreds of trainings

Education

  • 2018 - 2020
    Cal State Fullerton, College of Business and Economics
    Master of Business Administration - MBA, Organizational Leadership
  • 1999 - 2004
    California State University, Fullerton
    Bachelor of Arts in Business Administration

Suggested Services

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Industry Focus. “Business and Professional Services”

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