Experience

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  Digidaybook

  • President
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  digiDaybook

  • Austin, TX www.digiDaybook.com

  • President

    • Jul 2018 - Present
    • Austin, TX www.digiDaybook.com

    Content marketing, market analysis, publishing and media team leader for top industry players on all sides of the media divide: publishers, Association, brands, and service/solution providers. Helping aggressive companies and leading Associations create results-focused content for – and better ma...

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  NewBay Media

  • New York, NY, and Austin, TX

  • Executive Editor

    • Mar 2001 - Jul 2018
    • New York, NY, and Austin, TX

    Executive Editor of the AV Systems Group at NewBay Media, and at NewBay Plus (NewBay Media’s Content Marketing division). Involved heavily in new business development and content marketing as well as editorial direction and editorial production. Key to NewBay editorial and marketing services team...

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  NewBay Media (Formerly Miller Freeman, CMP)

  • Greater New York City Area

  • Editor

    • Mar 1996 - Feb 2001
    • Greater New York City Area

    Appointed Editor of SCN (Systems Contractor News) magazine in March 1996.From 1996-2001 – at the helm of Systems Contractor magazine – steered coverage from audio-only to a more video-centric coverage, propelling a sales increase of 30-60% in first three years of tenure, and re-positioning the ti...

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  Keene & Co.

  • Austin, TX, and Mexico City, Mexico

  • Owner

    • Jun 1992 - Mar 1996
    • Austin, TX, and Mexico City, Mexico

    Public Relations, Advertising, and Editorial services for major companies in the AV market, and in the oil industry. For the AV market, including Bauer Audio Visual, and Caribiner International. Public Relations Advertising, Editorial services (bilingual), in both the U.S. and Mexico, for Miller ...

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  High End Systems, Inc.

  • Austin, Texas Area

  • Advertising and Public Relations Director

    • Mar 1985 - Jun 1992
    • Austin, Texas Area

    As one of the first five employees of High End Systems, Inc. (now owned by ETC), a top provider of automated and programmable theatrical lighting, established the corporate identity and first integrated marcom and ad campaigns. Responsible for all in-house design and production of graphics, adver...