Okay, let’s tackle this. So David Carter has 18 years of experience in social engineering, leadership development, and sales management. He’s currently a trustee at ATT, which is a reputable company. Skills like leadership development, sales management, and consumer relations are in demand. Location is Lubbock, Texas, which is a smaller market. Considering his experience and industry, I'd estimate his hourly rate to be around $125, which is slightly below the national average for social engineers and sales managers with similar experience. This is because Lubbock is a smaller market, and rates can be lower compared to major cities like New York or San Francisco.