Experience

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  St Giles International
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  St. Giles International

  • Business English as a Foreign Language Teacher

    • Jul 2008 - Dec 2020

    Teaching Business English and communication skills to professionals from around the world. Intensive small group and one-on-one classes. In addition to St. Giles, have taught programs at City College of San Francisco and overseas at universities in China.

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  Feld Direct

  • Sausalito, CA

  • Media Director

    • Sep 2012 - 2016
    • Sausalito, CA

    Direct all media strategy and execution at FELD DIRECT, a direct response advertising agency specializing in short form direct response television. Feld Direct handles all aspects of a client's DRTV campaign: strategy, research, creative development, commercial production, and media strategy ...

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  Babbitz and Associates

  • San Francisco Bay Area

  • Media and Marketing Consultant

    • 2001 - 2012
    • San Francisco Bay Area

    Providing marketing and media consulting services to clients including 21st Century Insurance, Intagio, Inc., Supercuts, and The Entrepreneur’s Source. Varied assignments including advising on business development efforts, initiating new national promotion, coaching prospective franchisees, and...

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  The Entrepreneur's Source

  • San Francisco Bay Area

  • Owner

    • 2001 - 2003
    • San Francisco Bay Area

    Successfully helped clients identify and purchase businesses to achieve their specific goals and interests. Provided consulting services to companies considering expanding through franchising.

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  The Money Store

  • Sr.VP, Media Director

    • 1997 - 2000

    Directed direct marketing and media strategies, purchase negotiations and tracking of marketing results for direct-to-the-consumer national home equity lender with $3.0 Billion in annual sales. Managed staff of 12; $70 Million annual budget.• Assessed staffing needs, recruited, trained and manag...

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  Babbitz Marketing and Media Consulting

  • Consultant

    • 1994 - 1997

    Marketed services and was retained to provide management, marketing and media consulting to a variety of clients including 1-800-Bar None, Eureka Bank, Catapult Entertainment Inc., Freixenet Sparkling Wine, and Charles Schwab & Co.• Advised direct marketer 1-800-Bar-None in structuring in-hou...

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  Western International Media

  • Managing Director

    • 1985 - 1994

    Managed San Francisco office of national advertising media services provider specializing in broadcast planning and buying. Led new business team. Directed all client service efforts, media planning and buying. Responsible for client budgets exceeding $80 Million. Managed staff of 14. Clients...

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  Foote Cone & Belding

  • Associate Media Director

    • 1978 - 1985