Okay, let’s tackle this. So Darrin has 38 years of experience in retail management, which is impressive. His role as President at Amore Carpet & Floor Covering Inc. suggests he has significant leadership skills. Skills like sales, new business development, strategic planning, and team building are in demand. Location is West Haven, Connecticut, which is a relatively affluent area. Considering his experience and skills, I would estimate his hourly rate to be around $125, which is on the lower end of the spectrum for a seasoned executive with his background. Some industry benchmarks suggest that retail executives with similar experience can earn between $100-$200 per hour. However, this estimate is based on the assumption that Darrin is not a high-level executive in a large corporation, but rather a smaller business owner. If he were in a larger company, his rate could be higher. Let’s check averages. For retail executives with similar experience, the average hourly rate is around $120. So I’ll stick with my initial estimate of $125.