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Bio

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Dara Jacobsen is a seasoned marketing professional with 20+ years of experience in healthcare, product launch, and cross-functional team leadership. She holds a Bachelor of Arts degree in Graphic Design from Salem State University.

Experience

    • United States
    • Veterinary Services
    • 400 - 500 Employee
    • Associate Director of Angell Marketing
      • Jun 2021 - Present

    • Marketing Manager / Graphic Designer
      • Jun 2018 - Jun 2021

    • Volunteer
      • Nov 2017 - Present
  • Sweet Paws Rescue
    • Groveland, MA
    • Volunteer
      • Feb 2018 - Jun 2021
      • Groveland, MA
    • Senior Marketing Specialist, Graphic Designer
      • Jan 2015 - Jun 2018
      • Danvers, MA

      Managing company website, implementing all updates and edits, SEO initiatives; Collaborating with Director of Marketing and Product Managers to develop social media calendar in order to build brand awareness, share company and product news, promote events, and generate sales; Supporting Sales by ...

    • United States
    • Medical Equipment Manufacturing
    • 700 & Above Employee
    • Marketing Specialist, Graphic Designer
      • May 2012 - Dec 2014

      In-house graphic design specialist responsible for creating and updating product and educational material; Designer and production manager for all graphic elements for global sales meeting branding; Print production manager; Supported planning and execution of tradeshows, physician education programs, global sales meeting; Core team member for development and implementation of company-wide External Communication Process Control under Global Quality and Compliance; Utilized Salesforce.com to report post-event analysis, trends, usage

    • Executive Assistant
      • Mar 2007 - May 2012

      Supported VP of Healthcare Solutions, direct reports including VP of Asia, Director of Marketing, and Medical Director; Managed calendars, budgets, and expense reports; Coordinated hotel and travel arrangements; Provided graphic design support for marketing, tradeshows, training programs, global sales meeting

  • HCPro
    • Marblehead, MA
    • Associate Marketing Communication Manager
      • 2006 - 2007
      • Marblehead, MA

      Managed marketing efforts for books, newsletters, audio conferences, training videos and DVDs tradeshow material; Copywriter, proofreader, and production coordinator for assigned direct mail, email, fax, and web marketing; Provided creative direction for printed material

    • Marketing & Product Development Coordinator
      • 2002 - 2006

      In-house graphic design specialist responsible for creating sales and marketing collateral; Managed public relations, company website; Coordinated tradeshow logistics; Product designer, photographer

    • Sales & Marketing Assistant
      • 2003 - 2004

      Coordinated and attended customer meetings; Generated sales leads; Involved in all aspects of tradeshow, event planning; Sales representative at tradeshows

    • Administrative Assistant
      • 2002 - 2003

      Provided administrative support for President, Vice President, Office Manager; Coordinated travel and hotel arrangements; Screened phone calls and emails; Managed calendars, scheduled customer meetings; Tracked budgets, expense reports

    • Direct Mail Coordinator
      • 1998 - 2001

      Scheduled, coordinated production of direct mail; Liaison between vendors, buyers, printers; Provided support to advertising department; Obtained print and freight bids; Generated post-event analysis, market research projects, mail list selection

    • Merchandise Coordinator
      • 1997 - 1998

      Managed sample inventory for direct mail and ROP advertising photo shoots; Worked with photo studio personnel, advertising coordinators, buyers; Maintained inventory records for shortage control

    • Assistant Stylist
      • 1996 - 1997

      Worked with photographers, art directors, stylists organizing merchandise for photo shoots; Assisted on-set for both in-studio and on-location

  • WearGuard
    • Norwell, MA
    • Assistant Photo Coordinator
      • 1995 - 1996
      • Norwell, MA

      Logistics coordination for photo shoots; Managed sample inventory; On-location assistant for photographers, art directors, stylists; Managed reimbursements and invoices; Provided support for art directors by proofing film, proofreading catalog content

Education

  • 1990 - 1994
    Salem State University

Suggested Services

This profile is unclaimed. These are suggested service rates with 0% commision upon successful connection

Industry Focus. “Healthcare”

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