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Credentials

  • DevOps Leader (DOL)® Certification
    DevOps Institute
    Apr, 2021
    - Apr, 2026
  • ICAgile Certified Professional - Agility in Marketing (ICP-MKG)
    ICAgile
    Jan, 2021
    - Apr, 2026
  • Blockchain for Corporate Compliance
    NTUC LearningHub
    Dec, 2020
    - Apr, 2026
  • Cyber Security Protection Certificate
    Cybint Solutions
    Dec, 2020
    - Apr, 2026
  • Agile Innovation powered by ESSEC
    ESSEC Business School
    Nov, 2020
    - Apr, 2026
  • Blockchain for Capital Markets
    NTUC LearningHub
    Nov, 2020
    - Apr, 2026
  • Business Analytics with Qlik Sense
    Qlik
    Nov, 2020
    - Apr, 2026
  • ICAgile Certified Professional - Agile Coaching (ICP-ACC)
    ICAgile
    Nov, 2020
    - Apr, 2026
  • ICAgile Certified Professional - Agile Team Facilitation (ICP-ATF)
    ICAgile
    Nov, 2020
    - Apr, 2026
  • Project Management Agile vs Waterfall
    Chris Croft Training Limited
    Nov, 2020
    - Apr, 2026
  • Project Management Fundamentals
    Chris Croft Training Limited
    Nov, 2020
    - Apr, 2026
  • Google Fundamentals of Digital Marketing
    Google Digital Garage
    Oct, 2020
    - Apr, 2026
  • Northwestern Medill IMC-SMU Executive Communications Program
    Northwestern University Medill School
    Jul, 2019
    - Apr, 2026

Experience

  • RySense
    • Singapore
    • Assistant Manager - Organisation Development
      • Dec 2020 - Present
      • Singapore

      Sole employee overseeing full spectrum of OD to grow a SME to Enterprise level with the aim of being the research consultancy of choice for the Public Sector• Strategic Planning• Employee Engagement Survey & Plans• Management Development (Retreats, Secretariat duties, etc)• Innovation• Internal Comms• Accreditation

    • Postgraduate Intern - Place Management
      • Oct 2019 - Mar 2020
      • Singapore

      Placemaking1) Placemaking Publication Booklet - Research on financial models for sustainable placemaking 2) Marina Bay Food Trucks - Review on current policies to increase takeup rate of food trucks with the aim of improving the vibrancy and novel food concepts to the areaEvents and Festivals1) iLight Singapore recommendations - Researched on light festivals around the world and proposed how Singapore can improve our light art festival experience2) Analysis of Milan Design Week 2020 for potential adaption to iLight Singapore and placemaking activities3) Insights to determine if iLight Singapore can form a strategic alliance with Singapore Design Week (organised by DesignSingapore)4) Copywriting: iLight Singapore art installations (press release and website) and Our Favourite Place exhibits in Tanjong PagarBusiness Improvement Districts1) Business Improvement District Visitorship Survey - Survey creation and research on customer satisfaction indexOthers1) Core Values implementation for Conversation and Urban Design Group - Distilled key behaviours and desired outcomes from divisional workplan into core values. Produced slides & animation video2) Planning for Department Study Trip to Amsterdam light festival & Fete De Lumiere (Lyon)

    • Manager - Human Resource
      • Feb 2018 - May 2019
      • Singapore

      (On Secondment from Ministry of Comms and Info) • HR business partner• Employer branding for niche positions: Recruitment marketing to attract Outward Bound Singapore (OBS) Instructors• Oversaw and digitalised contract management process for contract/temp staff• Staff Development: Facilitated secondments, attachments and sponsorship/scholarship schemes• Onboarding for new staff

    • Singapore
    • Government Relations
    • 500 - 600 Employee
    • Assistant Manager - Strategic Planning
      • Sep 2015 - Jan 2018

      • Helped drive MCI’s performance management and workplan cycles to align with strategic outcomes • Think tanks on trends and implications affecting govt communications for Management's read• Conducted annual work planning cycle and divisional workplan presentations to Management • Project/Event Management: Organised MCI Workplan Seminars, Planning Retreats and MCI Corporate Videos • Revamp MCI Strategy Map, Vision and Mission to all staff • Desk Head for Comms portfolio & division's Knowledge Management manager

    • Assistant Manager - Organizational Development
      • Feb 2013 - Aug 2015

      • Launched and cascaded MCI Core Values to all staff via focus groups and internal campaigns • Facilitated a more cohesive Senior Management team through Leadership Conversations to solve internal issues• Facilitated up to $400k seed funding for innovation projects during secretariat term• Promoted MCI Innovation via i-Project teams, Innovation Awards and PS21 ExCEL Awards• Lead organizer for MCI Family Innovation Month 2013 • MCI Intranet Administrator• Emcee: National Day Observance Ceremony (2013), MCI Investiture (2013-14), Townhall (Feb 2015-16)

  • Singtel
    • Singapore
    • Temporary Marketing Executive (SingTel Formula 1 Singapore Grand Prix)
      • Aug 2012 - Aug 2012
      • Singapore

      • Event management: Project managed IT vendors on e-invites for high net worth clients (Paddock and Sky Suites)

    • Executive – Corporate Communications (Internal comms)
      • Aug 2011 - Mar 2012
      • Singapore

      • Account management for HR dept: HR’s recruitment ads on The Straits Times • Oversaw internal communication platforms: Publicity roster of NAC events using email signatures• Set up NAC’s CSR Programme: Employee Volunteerism programme, Go Green initiatives, etc

    • Management Executive – Organizational Development
      • Aug 2010 - Jul 2011
      • Singapore

      • Reinforced EMA Core Values Recognition programme • Supported all Innovation related platforms • MTI Organisational Excellence rep: Facilitated MTI related and PS21 Innovation initiatives / events • EMA Intranet Administrator

    • Temporary Marketing Coordinator
      • Feb 2010 - May 2010
      • Singapore

      • Compiled monthly reports on Audi's competitors car advertisements• Events Management: Audi Fashion Festival & Boat Asia 2010• Audi showroom marketing events

Education

  • 2019 - 2020
    Singapore Management University
    Master of Science, Communication Management
  • 2005 - 2009
    University at Buffalo
    Bachelor of Arts, Communication and Psychology & Minor in Marketing

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