Experience

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  Elyptica LLC

  • Certified Sound Healer

    • Dec 2023 - Present

    Sound baths and meditations customized for individuals, couples and groups. In person and online experiences.

  • Flower Essence Practitioner

    • Mar 2023 - Present

    Flower essence consultations and formulation for emotional well-being, breaking through obstacles, and navigating loss and change.

  • Reiki Master Teacher

    • May 2018 - Present

  • Writer & Editor

    • Jan 2017 - Present

    Author services, including editing and editorial development, coaching, blog-to-book, collaborative writing. Self-publishing guidance. Prepping for readings and appearances. Branding and digital marketing plans for writers and their books, including content for websites and social media channels.

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  Palm Cottage Creative, LLC

  • Tucson AZ & Carlsbad CA

  • Writer & Producer

    • Jul 2012 - 2016
    • Tucson AZ & Carlsbad CA

    Writing for results: digital content, blogs, articles, speeches, scripts, book chapters. Scalable branding and digital marketing strategies. Innovative social media engagement ideas. Experiential marketing, event, and production management.

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  BIO5 Institute, The University of Arizona

  • United States
  • Higher Education
  • 700 & Above Employee

  • Director of Strategic Alliances

    • Apr 2007 - Jul 2012

    Build and manage the BIO5 Institute's brand and strategic relationships with corporate, economic, entertainment media, and government partners. Market development for bioscience conferences, research symposia, and scientific speakers. BIO5 is an interdisciplinary research institute within the University of Arizona. Faculty membership of more than 200 world-renowned life sciences researchers.

  • UA Academic Leadership Institute Fellow, 2011-2012

    • Jul 2011 - Jun 2012

    One of 24 fellows selected from faculty and administrators to participate in year-long high-level leadership academy.

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  Palm Cottage Creative Services LLC

  • Greater San Diego Area

  • Writer & Producer

    • 2002 - 2007
    • Greater San Diego Area

    Experiential marketing, including meeting, event, and production management. Production scripts. Site selection, talent sourcing, team recruitment, contract negotiations.

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  NAMM

  • Carlsbad, CA

  • Director of Meetings & Events

    • Oct 1995 - Apr 2002
    • Carlsbad, CA

    Planned and produced several hundred industry events annually, including board and committee meetings, trade show events, seminars, concerts and celebrations. Responsible for managing staff of meetings professionals, as well as relationships with dozens of vendors, while negotiating multi-year contracts. Created and successfully managed detailed event budgets. Coordinated event collaborations with partners such as Fender Musical Instruments, Museum of Making Music, The Grammy Foundation and Sesame Street Workshop. Worked closely with chairman and board members, industry leaders, and colleagues to create meaningful and enjoyable experiences for association members, who in turn became energetic advocates supporting the association’s mission and objectives.